{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fc7163e7c-5b71-43b2-9b5b-41f025142db0","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"Strategic Branding and Accessibility with Taylor Martin","description":"In this episode, we talk with Taylor Martin, CEO and Founder of Design Positive, a full-service strategic branding and accessibility agency. We take a look into what a full service branding agency may offer and we get a behind the scenes look into how Taylor operates his business. What is branding and just how in depth can you go into building a brand? Find out in this episode of Inside the offer!\r\n\r\n\r\nTopics and Questions Covered:\r\n(01:11) - Introducing this episode and what we will be discussing.\r\n(02:03) - Taylor's origin story and how Design Positive came into existence. \r\n(06:08) - Breakdown of Taylor's services and discussing what is branding.\r\n(15:32) - When did you get the business bug to start your own business?\r\n(16:55) - What is your source of new clients?\r\n(20:52) - Taylor's onboarding process.\r\n(21:43) - Breaking down Taylor's 3-tiered proposal.\r\n(27:46) - Understanding the difference between a proposal, client agreement, a quote etc.\r\n(29:00) - Handling a request that is outside the contracted scope of work.\r\n(33:37) - The future of Design Positive. \r\n\r\n\r\nResources and Links Mentioned:\r\nhttps://www.linkedin.com/in/taylormartin/ (Taylor's LinkedIn)\r\nhttps://www.designpositive.co/ (DesignPositive.co)\r\nhttps://podcasts.apple.com/us/podcast/triple-bottom-line/id1524062717 (Triple Bottom Line Podcast)\r\n\r\n\r\nPodcast Production Services by https://www.everywordmedia.com (EveryWord Media).\r\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/14eb3d9a-2554-4c9d-8e49-fc60b4a40c90/b6ab023258533df7.jpg"}