{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fc824839b-06d4-4d70-be44-b0a4ed48066d","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"E 194: When You Buy Coaching But Get Courses\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/c824839b-06d4-4d70-be44-b0a4ed48066d\"></iframe>","title":"E 194: When You Buy Coaching But Get Courses","description":"On today\u2019s Marketing Monday, we're going to talk about something you might have experienced. It's When You Buy Coaching But Get Courses. So here's an example: \n\n\n\nIt sounded so great on the sales call. You\u2019d get coaching as well as have access to a huge content library that would answer any question you could think of.\n\n\n\nAnd then you get to the other side and discover live calls packed with tens (maybe hundreds) of people clamoring for help because (just like you) they watched the videos but need help applying the information directly to their business.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/8ae02da2-f93a-4ef5-a1d2-e6bd9b388592/1923973-1630993778923-7812be7ae8b7f.jpg"}