{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fcbb6cbfc-1b0e-4d04-9218-2124041ac45c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"38: Choosing the right content platforms | grow your brand\u2019s social media presence without the overwhelm\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/cbb6cbfc-1b0e-4d04-9218-2124041ac45c\"></iframe>","title":"38: Choosing the right content platforms | grow your brand\u2019s social media presence without the overwhelm","description":"When it comes to social media, it can feel like there\u2019s a lot of pressure to be on all the platforms all the time. Not only is that really overwhelming, it\u2019s also not a good use of your time and resources! \n\nThe most effective way to build your brand\u2019s social media presence is to have a really strong presence on one or two of the perfect places where your customers and clients are hanging out. Let\u2019s talk about which platforms you can choose from and how to decide which are the ones for you. ","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/3272647f-d610-486a-81a8-d2b161ce4f4f/byp-artwork-2023-2.jpg"}