{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fce587de1-3f31-4ef8-8c78-503d0858bfab","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Why Is the Ideal Customer Profile Important in the Buyer\u2019s Journey\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/ce587de1-3f31-4ef8-8c78-503d0858bfab\"></iframe>","title":"Why Is the Ideal Customer Profile Important in the Buyer\u2019s Journey","description":"Wondering why it\u2019s so crucial to get what the buyer\u2019s journey is all about? Why is the ideal customer profile important in the buyer\u2019s journey? So, the buyer\u2019s journey is like your guide, but it doesn\u2019t mean much if you don\u2019t know who you\u2019re selling to. We kick things off by understanding our ideal client, their profile, and what makes them tick. Each profile affects how they buy and where they look for info. It\u2019s like tailoring our approach to hit the bullseye!Now, hold up a minute. You might be saying, \"I wanna be as famous as Logan Paul or Mr. Beast!\" But here\u2019s the deal - are you selling what they are, to who they are? Probably not. Our goals are different, and that\u2019s cool! Don\u2019t stress about what everyone else is doing. Let\u2019s think about why you want a million likes. Do likes pay the bills? Nah, they don\u2019t.Clients often want their content everywhere, but let\u2019s ask the real question - does that help your goals? Do you want to be kinda known by a million or super known by a hundred folks who\u2019ll keep coming back? \u2019Cause, let\u2019s be real, the bank doesn\u2019t take likes as payment.So, why bother with the buyer\u2019s journey? It\u2019s not just some fancy strategy; it\u2019s how we make things work. If you\u2019re curious about navigating the buyer\u2019s journey and making a real impact on your business, join me in this video. We\u2019ll dig deep into why it\u2019s important and how it can make your business shine!Connect with us on Social Media:\ud83c\udfa7 Growth Engineers podcast: https://growth-engineers.captivate.fm/\ud83d\udccc Dean\u2019s Social Media Links:Company: http://thevantagegrp.com/Instagram: https://www.instagram.com/deanisaacs1/Linkedin: https://www.linkedin.com/in/deanisaacs/https://www.linkedin.com/company/vantage-group-llc/Facebook: https://www.facebook.com/Vantage-Group-260330903990315/\ud83d\udccc Atiba\u2019s Social Media Links:Website: https://clientattractionpros.com/LinkedIn: https://www.linkedin.com/in/atibadesouza/TikTok: https://www.tiktok.com/@theatibadesouzaInstagram: https://instagram.com/atibadesouzaYouTube Channels: Thought Leadership: https://www.youtube.com/@ThoughtsOnThoughtLeadershipBuild Your Team: https://www.youtube.com/@BuildYourTeam#GrowthEngineers #AtibaAndDean #MarketingStrategy #BuyersJourney #IdealCustomerProfile","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/682770dd-dbf5-48ba-a21c-418e710d58da/bKjsv28kM7Pzb32Qo4wAx0eK.jpg"}