{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fd174de1f-4cad-4dc6-bb79-7fa1ba5ae189","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"#173: Crafting Engaging Communities, Lessons From Consulting For The Pok\u00e8mon Company, & Surviving A Crazy Hang Gliding Incident\u2026 w/ Lucas Root","description":"Typically you\u2019d never hear the words \u201cWall Street\u201d and \u201cConsultant For Pok\u00e8mon\u201d in the same sentence\u2026\n\nThat is, unless you\u2019re today\u2019s guest, Lucas Root.\n\nIf it wasn\u2019t apparent already, Lucas\u2019 path is the definition of \u201cnon-linear\u201d.\n\nLucas spent 17 years on Wall Street doing mergers and acquisitions until he burned out. Badly.\n\nIn his own words, he was \u201cdying\u201d and a \u201cghost in his own skin\u201d.\n\nRealizing that he had to change, he tried his hat at consulting\u2026 starting out by making 400 cold calls in 6 months.\n\n398 said no.\n\nTwo said yes.\n\nONE of them was The Pok\u00e8mon Company, and Lucas is still working with them 8.5 years later.\n\nToday, Lucas is a community builder focused on empowering communities and leadership through technology.\n\nThis is a FUN and wide-ranging episode.\n\n3 things to look forward to in today\u2019s episode:\n1) How Lucas survived a near-death hang gliding experience by literally holding together a broken glider with his bare hands\n2) How the language you use shapes your reality and why it\u2019s the #1 element to building effective communities\n3) The #1 (and surprising) thing that Lucas learned from watching Pok\u00e8mon grow from $400M - several BILLION dollars in sales\n\nTo learn more about Lucas, visit https://gobeyondcurious.com/podcast/lucas-root/","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/0b69b812-7607-404f-a56d-096b50e08088/db0c49e0-0ead-11ee-8d74-15dc5910b756.jpg"}