{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fdbf0c860-e482-44eb-8b17-657ce3536e15","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"EP113: Everything You Didn\u2019t Know Was Possible in Location-Based Marketing with Dan Dillon, Vice President of Marketing and Laura Conway, Marketing Manager at Reveal Mobile\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/dbf0c860-e482-44eb-8b17-657ce3536e15\"></iframe>","title":"EP113: Everything You Didn\u2019t Know Was Possible in Location-Based Marketing with Dan Dillon, Vice President of Marketing and Laura Conway, Marketing Manager at Reveal Mobile","description":"There\u2019s a lot happening in location-based marketing and unless you\u2019re spending a lot of time in this niche\u2014you might not know the extent of it. In this episode, Vice President of Marketing Dan Dillon and Marketing Manager Laura Conway of Reveal Mobile explain the foundation of location-based marketing as the 3 legs of a stool, give us free location-based marketing campaign ideas, and give us a lesson on geotargeting, geo-conquesting, geo-fencing and data enrichment.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/d1282017-62b1-46f3-b67a-d0cff0c4a942/dm-pocast-tile-scalable.jpg"}