{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fdc00fe97-1389-4227-b6a4-2bba30c26df5","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#400: \"For Love or Money\" - Australian Consumer's Loyalty Perspectives For 2022 (Short Summary Show)\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/dc00fe97-1389-4227-b6a4-2bba30c26df5\"></iframe>","title":"#400: \"For Love or Money\" - Australian Consumer's Loyalty Perspectives For 2022 (Short Summary Show)","description":"In this weeks episode of Let\u2019s Talk \u201ca little\u201d Loyalty Tom\u2019s reviews Paula\u2019s original podcast with https://www.linkedin.com/in/adamposner/ (Adam Posner), who talks about his hugely popular \u201chttps://thepointofloyalty.com.au/soon-to-be-released-the-10th-australian-edition-of-for-love-or-money-2022-australia-%EF%BF%BC/ (For Love or Money\u2122 Australia)\u201d research report and insights from 2022\r\n\nAdam explains key insights from his research and discusses what compels consumers to join a loyalty programme and the \u201c3 Bs\u201d of loyalty: behaviour, belief and belonging. We also talked about generational differences in loyalty preferences, rewards and even currency types.\r\n\nWhether you are working in loyalty marketing in Australia or elsewhere, these consumer insights offer invaluable ideas to reflect on.\r\n\nTom\u2019s provides a great review of Adam\u2019s superb insight, highlighting the key messages from this great original podcast.\r\n\n\r\n\r\n\nHosted by https://www.linkedin.com/in/tom-peacethe-loyalty-people/ (Tom Peace).\r\n\n\r\n\r\n\nShow Notes:\r\n\n1) https://www.linkedin.com/in/adamposner/ (Adam Posner, CEO and Founder, The Point of Loyalty)\r\n\n2) https://thepointofloyalty.com.au/soon-to-be-released-the-10th-australian-edition-of-for-love-or-money-2022-australia-%ef%bf%bc/ (For Love or Money\u2122 2022 Australia )\r\n\n3)  https://thepointofloyalty.com.au/ (The Point of Loyalty )\r\n\n4) http://letstalkloyalty.com/219/ (#219: &quot;For Love or Money&quot; - Australian Consumer&#39;s Loyalty Perspectives For 2022)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/e3a6c5cf-f9ef-4707-8ac7-db0463ad93cb/2953009-1688374221797-aa3238d6c8e4d.jpg"}