{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fdebb0bd8-c29a-460e-a088-9f152d55853b","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Let's Get Better with Walter Norton Jr.\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/debb0bd8-c29a-460e-a088-9f152d55853b\"></iframe>","title":"Let's Get Better with Walter Norton Jr.","description":"I\u2019m so jazzed to share this episode because I\u2019m talking with a wicked old friend of mine; Walter Norton Jr - owner of the Institute of Performance & Fitness (IPF) which is a 10,000 sq. ft., state-of-the-art facility in North Reading, MA. I\u2019ve known Walt for over 30 years having met back in college at Boston University. He's someone who I admire and respect, and one of the people in my life who inspires me to be better. \n\nWalter has been a leader in the fitness industry for over 25 years and can stake a claim to having trained the most athletes in New England over the past few decades. He essentially started the youth training industry 20+ years ago as co-founder and owner of Mike Boyle\u2019s Strength & Conditioning (MBSC) - which became the largest and most well-known training facility in the U.S. \n\nIn 2008, Walter left MBSC and he opened the Institute of Performance & Fitness (IPF) bringing his structured, consistent, straightforward, and high-octane coaching style to the middle school, high school, college and adult athletes and clients who train at IPF on a daily basis.\n\nHe\u2019s also worked with multiple professional sports teams including the Boston Celtics 2004-2008, including their 2008 Championship year, the Boston Bruins, the New England Revolution, and the Boston Breakers. He\u2019s also trained the Boston University Men\u2019s Ice Hockey Team and the Harvard University Women\u2019s Ice Hockey Team. \n\nWalter has coached over 40 Olympic medalists across the 1998, 2002, 2006, 2010, and 2014 Games, has been a consultant for Nike, and he\u2019s worked with a bunch of celebrities from movies, television, music, and media including: 10 different movies with Ben Affleck,  Jen Garner, Ryan Seacrest, Ciara, Casey Affleck and Matt Damon.\n\nToday on the Karen Kenney show, we\u2019re taking an up close and personal look at who Walter is and the incredible work he\u2019s doing to help people improve their lives. When you ask Walt what he does, he\u2019ll say, \u201cI\u2019m a coach, I work at a gym, we change behavior.\u201d As you\u2019ll soon see and hear he\u2019s so much more than just a physical coach. He helps people grow personally, professionally, emotionally, mentally and I would add, in his own unique way, spiritually too.\n\nOnce you listen to this conversation, you're going to see what I'm talking about. Walter is an incredible human being and extra bonus, you're also going to learn all about his amazing wife Liz Keady Norton, who is the Head Coach at Dartmouth Women's Hockey. \n\nBuckle up!! This conversation is filled with laughter, inspiration and even a few tears.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/22c50850-e75c-4734-b25e-87faf90de9ff/2026-Podcast-Artwork-512KB.jpg"}