{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fee7ef758-a81e-4eba-9413-4545de0e002a","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Ep. 13: Why You Should Read Simon Sinek's Start With Why\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/ee7ef758-a81e-4eba-9413-4545de0e002a\"></iframe>","title":"Ep. 13: Why You Should Read Simon Sinek's Start With Why","description":"<p>I promise, this is the last episode about your company's ideology. I couldn't really conclude it without recommending this business book to you. When you can infuse your \"why\" into your marketing, sales, and operations, you can create customers for life.&nbsp;</p>\n<p>Here's the transcript and video: https://defythestatusquo.com/2019/08/29/simon-sinek-start-with-why/</p>\n\n--- \n\nThis episode is sponsored by \n\u00b7 Anchor: The easiest way to make a podcast.  <a href=\"https://anchor.fm/app\">https://anchor.fm/app</a>\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/01830d6b-cbe3-4789-bc1b-d32ceedf28e9/1923973-1566839480965-7a0a58be8ae0a.jpg"}