{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Ff357dc36-2856-4f6a-8a66-f8553ba146eb","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Buyer Personas: Yes - They're For Sales Too!\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/f357dc36-2856-4f6a-8a66-f8553ba146eb\"></iframe>","title":"Buyer Personas: Yes - They're For Sales Too!","description":"<p>Buyer personas are important for sales pros just as much as marketers. We'll explain why in today's episode!</p>\n<p><br></p>\n<p><strong>Learn More About Buyer Personas:</strong></p>\n<ul>\n <li><a href=\"https://blog.gorizen.com/buyer-personas-a-guide-for-sales\">What is a Buyer Persona? A Guide for Sales</a></li>\n <li><a href=\"https://blog.gorizen.com/how-to-build-effective-buyer-personas\">How to Build Effective Buyer Personas</a></li>\n</ul>\n<p><br></p>\n<p><strong>Follow Growth Marketing for Martians on Social Media!</strong></p>\n<p>Follow on <a href=\"https://anchor.fm/dashboard/episode/e3mb5n/metadata/facebook.com/rizen_inbound/\">Facebook &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</a></p>\n<p>Follow on <a href=\"https://www.instagram.com/rizen_inbound/\">Instagram &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</a></p>\n<p>Follow on <a href=\"https://twitter.com/rizeninbound\">Twitter &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</a></p>\n<p>Follow on <a href=\"https://www.linkedin.com/company/rizen-corp/\">LinkedIn&nbsp;</a></p>\n<p><a href=\"https://www.linkedin.com/company/rizen-corp/\">&nbsp;</a></p>\n<p><strong>Grow Your Brand With Rizen!</strong></p>\n<p>We're an inbound marketing agency based in Miami, FL. Visit us at <a href=\"https://www.gorizen.com/\">gorizen.com</a> or <a href=\"https://www.gorizen.com/contact-the-rizen-inbound-marketing-team\">contact us</a> today. We'd love to hear from you!</p>\n\n--- \n\nSend in a voice message: https://anchor.fm/inbound-academy/message\nSupport this podcast: <a href=\"https://anchor.fm/inbound-academy/support\" rel=\"payment\">https://anchor.fm/inbound-academy/support</a>","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/a637946f-4ec6-455d-a684-278c98e5e061/1574731-1594327810853-06872aa142fa3.jpg"}