{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Ffcc30630-6035-4bec-ad28-7ea898c72897","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Programmatic Advertising in Podcasting: Dispelling Myths and Embracing Opportunities with Tom Webster\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/fcc30630-6035-4bec-ad28-7ea898c72897\"></iframe>","title":"Programmatic Advertising in Podcasting: Dispelling Myths and Embracing Opportunities with Tom Webster","description":"Today, it's my pleasure to welcome Tom Webster to the show, a name that needs little introduction for anyone in the podcasting space.\n\nTom is partner at Sounds Profitable, a collection of media properties that provides industry leading research around podcasting's most pressing questions. Their latest two studies, After These Messages, and The Creators, throw up a lot of eye-opening data around podcasters and their listeners, as well as how different ads perform. \n\nWe'll be chatting about that and more in this episode.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/b16da9c3-a833-4fbe-8a17-ac6fdaa92220/UMmr5F1N57EMR_8VOKwVe3MW.jpg"}