Jennifer Takagi:
00:00:00
Foreign Welcome to Destin for success. I'm your
Jennifer Takagi:
00:00:04
host, Jennifer Takagi, and I'm really excited about my new
Jennifer Takagi:
00:00:07
friend, Mandy keen. And today we're going to be talking about
Jennifer Takagi:
00:00:12
how coaches can easily get clients without marketing and
Jennifer Takagi:
00:00:16
sales. And I personally am very invested in this topic, and I
Jennifer Takagi:
00:00:19
can't wait to hear more. Mandy, welcome to the show.
Mandy Keene:
00:00:24
Thank you, Jennifer. I love your show, and
Mandy Keene:
00:00:27
the more I get to know you, the more I love you and just who you
Mandy Keene:
00:00:31
are. So thank you for having me.
Jennifer Takagi:
00:00:33
Oh, I'm just thrilled about it. So you're a
Jennifer Takagi:
00:00:37
coach. What kind of coach Are you? What do you do? How do you
Jennifer Takagi:
00:00:40
show up in the world, tell me more.
Mandy Keene:
00:00:43
Yes, you know that that word coach, it's, it's a
Mandy Keene:
00:00:46
funny word nowadays, isn't it, because it's used so much. And I
Mandy Keene:
00:00:50
think we're all I think we're all unique. I think all of us
Mandy Keene:
00:00:53
coaches are really unique. I I like to be called a, you know, a
Mandy Keene:
00:00:58
performance coach. I like to be called a heart led, you know,
Mandy Keene:
00:01:02
Coach, because I really focus on the heart and tapping into the
Mandy Keene:
00:01:08
wisdom of the heart. That is something that I have realized
Mandy Keene:
00:01:13
through my career, that if we if all I do, if all I do is inspire
Mandy Keene:
00:01:20
my clients to tap into the wisdom of the heart and really
Mandy Keene:
00:01:24
develop the discernment of the voice of their heart versus the
Mandy Keene:
00:01:31
voice of their mind, then I've done a great service. I've done
Mandy Keene:
00:01:35
a great service, and that's what I that's what I mentor and teach
Mandy Keene:
00:01:40
my my students, my coaches, and doing
Jennifer Takagi:
00:01:44
I love that I'm often asked because I have a
Jennifer Takagi:
00:01:47
talk about listening to your intuition, and like how
Jennifer Takagi:
00:01:50
listening to intuition literally saved my life several times. And
Jennifer Takagi:
00:01:55
it is. It's that difference between the ego, which is your
Jennifer Takagi:
00:01:59
mind chatter, versus your heart, your Higher Self, your messages
Jennifer Takagi:
00:02:03
from God, from above, from source, whatever you want to
Jennifer Takagi:
00:02:06
call it like, I'm pretty open to terminology. I don't get hung up
Jennifer Takagi:
00:02:10
on that too much that. I mean, that's so critical. So I mean, I
Jennifer Takagi:
00:02:16
love hearing new, different takes on it. How do I listen to
Jennifer Takagi:
00:02:20
my heart? How do I know it's my heart and not my mind?
Mandy Keene:
00:02:24
Yes, such a great question. Here's what I've
Mandy Keene:
00:02:28
here's what I've discovered and realized. Is, first off, the
Mandy Keene:
00:02:32
heart is always calm. The heart's always calm. The heart's
Mandy Keene:
00:02:38
like a like a wise grandmother is always calm. It's it's never
Mandy Keene:
00:02:46
uses fear, guilt or shame. So whenever I ask a client, what
Mandy Keene:
00:02:50
does your heart say? And they say, My heart says I should get
Mandy Keene:
00:02:53
off my butt. And I'm like, well, that's not your heart. You know,
Mandy Keene:
00:02:58
my heart says I shouldn't have been an idiot. I'm like, No,
Mandy Keene:
00:03:02
that's not your heart. Okay? So your heart never uses guilt,
Mandy Keene:
00:03:08
shame, fear, judgment, your heart is calm, and your heart
Mandy Keene:
00:03:14
usually has joy and excitement and sees incredible possibility.
Mandy Keene:
00:03:23
You know, when Einstein said, you know, Einstein's most famous
Mandy Keene:
00:03:27
quote was, Imagination is more important than knowledge. You
Mandy Keene:
00:03:33
know, Einstein, freaking Einstein, what a nerd, right?
Mandy Keene:
00:03:38
And he said, Imagination is more important than knowledge. And
Mandy Keene:
00:03:41
I've contemplated that quote a lot, Jennifer, imagination more
Mandy Keene:
00:03:46
important than knowledge. And I truly believe, I know we don't
Mandy Keene:
00:03:49
have Albert with us in the physical today, but I bet if we
Mandy Keene:
00:03:52
had Albert on the show with us right now, I don't believe that
Mandy Keene:
00:03:56
he was talking about the part of our minds that is wondering if
Mandy Keene:
00:04:01
we left the stove on, imagination is going into
Mandy Keene:
00:04:08
another realm. Imagination is the heart. Imagination is having
Mandy Keene:
00:04:15
access to wisdom that the mind can't see. So it's like the eyes
Mandy Keene:
00:04:21
can't see, the ears can't hear. It's and it's it requires. It
Mandy Keene:
00:04:28
requires that trust. And I found just like you said, You've used
Mandy Keene:
00:04:32
your intuition and it saved your life more than once. We all have
Mandy Keene:
00:04:36
access to it, but we live in a very dysfunctional, toxic
Mandy Keene:
00:04:41
society that is conditioned and hypnotizes us to not trust it.
Mandy Keene:
00:04:48
And the wildness of this game is that when we go inside and start
Mandy Keene:
00:04:56
to trust it, that's when we start to. I don't know how else
Mandy Keene:
00:05:01
to say this. I don't, I don't like using the words winning,
Mandy Keene:
00:05:03
because it's not necessarily like a contest, but that's when
Mandy Keene:
00:05:06
we start winning the game, right? That's when we start
Mandy Keene:
00:05:08
feeling good and alive. Is like, oh, okay, I didn't grow up
Mandy Keene:
00:05:14
religious, but I know some things from the Bible and like,
Mandy Keene:
00:05:19
of course, Jesus and when I started to go within, I'm like,
Mandy Keene:
00:05:24
oh, yo, now I know what Jesus meant when he said, I'm in this
Mandy Keene:
00:05:30
world, but I'm not of it, right? Like going inside, right? So,
Mandy Keene:
00:05:36
versus being so attached to this world, and that's been the
Mandy Keene:
00:05:41
biggest game changer for me, which is so funny and ironic,
Mandy Keene:
00:05:46
because I used to be so obsessed as a coach with the outside
Mandy Keene:
00:05:51
world, because results, results, results. And I got paid to get
Mandy Keene:
00:05:57
you results, and I was obsessed with results because that was my
Mandy Keene:
00:06:00
job. And then it took a long time. I'm a little slow, but it
Mandy Keene:
00:06:06
took a long time for me to finally get, oh, it's an inside
Mandy Keene:
00:06:10
job. And so now I have a lot of compassion for people, and I
Mandy Keene:
00:06:17
feel that it was part necessary in part of my journey to go
Mandy Keene:
00:06:20
through what I went through to finally get we gotta, we gotta
Mandy Keene:
00:06:25
go inside. And that's why I'm so passionate about this
Mandy Keene:
00:06:28
conversation of going inside and knowing who you are, to be able
Mandy Keene:
00:06:33
to have the outside world match. Does that make sense?
Jennifer Takagi:
00:06:39
It does, and I love it, and that whole trusting
Jennifer Takagi:
00:06:42
it. I have a client, a gentleman, and he's like, Yeah,
Jennifer Takagi:
00:06:48
I don't, I don't really know about all this, right? And I
Jennifer Takagi:
00:06:51
said, just practice a little bit, like, if you get a little
Jennifer Takagi:
00:06:54
message, and it can't be scary, like, you say it can't be, you
Jennifer Takagi:
00:06:58
know, it could be a little bit out there, but it doesn't feel
Jennifer Takagi:
00:07:01
out there, wonky, like, ooh, that's weird, but just listen to
Jennifer Takagi:
00:07:05
it and act on it and see what happens. And I got a call, and
Jennifer Takagi:
00:07:09
he said I was at the doctor's office, and they called it a new
Jennifer Takagi:
00:07:12
prescription that can only be filled in their in the hospital
Jennifer Takagi:
00:07:17
pharmacy, and it usually takes several hours. And as I was
Jennifer Takagi:
00:07:22
walking out the door, I crossed the threshold, and I was about
Jennifer Takagi:
00:07:26
to step off the curb into the parking lot to leave. And had he
Jennifer Takagi:
00:07:30
left, he would have gotten in his car, and within like, two
Jennifer Takagi:
00:07:33
minutes, been on the highway, and like, four miles away,
Jennifer Takagi:
00:07:36
right? Like, just poop, you're gone. And then it's like, oh,
Jennifer Takagi:
00:07:39
now I gotta circle back. So he takes the step, and he thought
Jennifer Takagi:
00:07:44
that prescription is ready, I should go back in. So he turned
Jennifer Takagi:
00:07:49
around and he walked inside, and just as he crossed the threshold
Jennifer Takagi:
00:07:51
to go back in, his phone beeped, your prescription is ready. And
Jennifer Takagi:
00:07:55
so it was like, those are the little things. People like I
Jennifer Takagi:
00:07:59
mine were dramatic. My life saving. Stories I share are very
Jennifer Takagi:
00:08:04
dramatic, but it doesn't have to be dramatic. It's the little,
Jennifer Takagi:
00:08:10
you know, those little things, and you build on those, and then
Jennifer Takagi:
00:08:13
you start trusting it more, right? Cuz we're not trained to
Jennifer Takagi:
00:08:16
trust that
Mandy Keene:
00:08:19
I love, that I love. Well, that's, I'm so glad
Mandy Keene:
00:08:22
you bring that up, because when you like that man, when you
Mandy Keene:
00:08:26
acknowledge the little ones, then when the big ones come,
Mandy Keene:
00:08:31
it's so much easier to trust it. And that's, that's why I love
Mandy Keene:
00:08:37
assessments. Because I look at like, I look at assessments kind
Mandy Keene:
00:08:40
of like training wheels, because it's like you and I have gone to
Mandy Keene:
00:08:48
a point where I believe, you know, we were talking offline
Mandy Keene:
00:08:52
before I and I get the impression with you, you and I
Mandy Keene:
00:08:55
have gone to, we've got to a place where, you know, we could
Mandy Keene:
00:08:58
ride our bikes without the training wheels, but I look at
Mandy Keene:
00:09:02
assessments as like training wheels, and it can give people,
Mandy Keene:
00:09:06
oh, okay, yeah, no, that is me and and it can also give other
Mandy Keene:
00:09:12
coaches I needed assessments to work with clients and helping
Mandy Keene:
00:09:19
bridge The Gap, especially with someone that I've never met, to
Mandy Keene:
00:09:23
start talking with them about them, and so assessments, I find
Mandy Keene:
00:09:27
to be a really beautiful tool, kind of like an icebreaker, and
Mandy Keene:
00:09:32
it's how I've built my business. Because I've never been good at
Mandy Keene:
00:09:37
marketing and sales. In fact, I still don't like the
Mandy Keene:
00:09:41
conversation. You know, Russell Brunson is one of my nearest
Mandy Keene:
00:09:45
dearest friends, and I don't like going to marketing
Mandy Keene:
00:09:50
conferences and
Jennifer Takagi:
00:09:53
and break his heart a little bit every time
Jennifer Takagi:
00:09:56
you say that I know I know he
Mandy Keene:
00:09:58
knows he knows he. Knows he loves and accepts me
Mandy Keene:
00:10:02
for who I am, but it's like, and the way that I got him as a
Mandy Keene:
00:10:10
coaching client is I had him take the disc and I read his
Mandy Keene:
00:10:13
disc results, and he was even hesitant. He's like, Mandy, why
Mandy Keene:
00:10:17
are you having me do this? I'm like, Just do it. Just do it,
Mandy Keene:
00:10:20
Russell, just do it. And he did it, and I read his results, and
Mandy Keene:
00:10:25
he's like, whoa, can I have my wife take this? I'm like, Yes.
Mandy Keene:
00:10:29
And then I read his wife's results, and he was so funny.
Mandy Keene:
00:10:32
He's like, you sound like one of those, like, palm readers, you
Mandy Keene:
00:10:35
know? And I'm like, I wish I was psychic, Russell. I wish I would
Mandy Keene:
00:10:40
love that
Jennifer Takagi:
00:10:43
also. And I, I was, I actually, I went to Iowa
Jennifer Takagi:
00:10:49
another, you know, I and everybody did their assessments.
Jennifer Takagi:
00:10:55
And when I flew up from Oklahoma to Iowa, I had everybody's
Jennifer Takagi:
00:10:58
assessment, and they didn't realize it, but I did
Jennifer Takagi:
00:11:01
everybody's name tag in a different color, and it was
Jennifer Takagi:
00:11:04
which of the letters they were right? They didn't catch on
Jennifer Takagi:
00:11:06
that. Then it was like, super fun to say, What color is your
Jennifer Takagi:
00:11:10
name? Go to that corner, right? And they were like, Oh, wait,
Jennifer Takagi:
00:11:13
what? But the gentleman who hired me, the president, like he
Jennifer Takagi:
00:11:18
wasn't all about this, like he was not really, he was, he went
Jennifer Takagi:
00:11:26
along with it, but he was a little standoffish. And I spent
Jennifer Takagi:
00:11:30
all morning training on the disc stuff and what the personality
Jennifer Takagi:
00:11:34
and, or not really personality, it's behavioral profiles, what
Jennifer Takagi:
00:11:36
the behaviors were and how to work together, right? Like,
Jennifer Takagi:
00:11:39
let's make the and we need everybody. That's the big
Jennifer Takagi:
00:11:42
takeaway. We need everybody. So I passed out all their
Jennifer Takagi:
00:11:46
assessments, and then, you know, they're 23 pages long. And I was
Jennifer Takagi:
00:11:49
like, Okay, I'm going to give you, like, 15 minutes. Everybody
Jennifer Takagi:
00:11:52
have a chance to read through your assessment, and then we'll
Jennifer Takagi:
00:11:54
talk about it. And I bet five minutes didn't pass. And he
Jennifer Takagi:
00:11:58
goes, How do I answer those few questions? And it knows this
Jennifer Takagi:
00:12:02
stuff. And I was like, oh, oh, is it wrong? Does he hate it?
Jennifer Takagi:
00:12:08
And I'm like, trying to have my big girl panties on and not be
Jennifer Takagi:
00:12:11
like, and go on the defensive. And he go. And I went, Well,
Jennifer Takagi:
00:12:16
does it sound like you or not? And he goes, it's just like me.
Jennifer Takagi:
00:12:21
How does it know me? And I was like, oh, okay, okay, now I can
Jennifer Takagi:
00:12:25
have the conversation like, oh, it's been pretty scared
Jennifer Takagi:
00:12:28
initially, but it's amazing what they show and then they give you
Jennifer Takagi:
00:12:32
common ground to talk, right,
Mandy Keene:
00:12:35
right? Yeah, it's vulnerable for people that's
Mandy Keene:
00:12:38
that's something that I've learned is that I'm so used to
Mandy Keene:
00:12:43
it now, because I learned this 26 years ago, and now it's like,
Mandy Keene:
00:12:47
I've really got to go back, you know, cultivate a beginner's
Mandy Keene:
00:12:51
mind, because it's very vulnerable. It's very vulnerable
Mandy Keene:
00:12:55
for people and in remember, like, I always use the
Mandy Keene:
00:13:01
disclaimer, there's no assessment on planet earth that
Mandy Keene:
00:13:04
could ever encompass the depths of who you are, the mystery of
Mandy Keene:
00:13:07
who you are, the complexity of who you are as a human soul.
Mandy Keene:
00:13:11
This is just a tiny puzzle piece, and it's, it's, it's
Mandy Keene:
00:13:19
something to look at, to contemplate, and there's no
Mandy Keene:
00:13:23
assessment that is better or worse than others. Yeah, and you
Mandy Keene:
00:13:27
are going to and you're still going to compare, you're still
Mandy Keene:
00:13:30
going to compare, and there's going to be stuff about your
Mandy Keene:
00:13:32
results that you're like, I don't like that about myself.
Mandy Keene:
00:13:35
It's that's human nature too. And the sooner that you embrace
Mandy Keene:
00:13:43
and own ooh, I kind of like this about myself. And the sooner you
Mandy Keene:
00:13:48
embrace your dark side, your shadow, the easier life becomes,
Mandy Keene:
00:13:53
too, and the more powerful you become. And that's something
Mandy Keene:
00:13:55
that I really it's one of my favorite, favorite, favorite
Mandy Keene:
00:13:59
conversations to have with clients is to lean into shadow.
Jennifer Takagi:
00:14:05
No, I've taken disc several times, you know, we
Jennifer Takagi:
00:14:08
end up doing that over time, right? Once you get into it. And
Jennifer Takagi:
00:14:12
there are two different forms. One the eye is lowercase, one's
Jennifer Takagi:
00:14:16
uppercase, again, no right, no, wrong. They're just different.
Jennifer Takagi:
00:14:21
And my results were a little bit different. But on the one that I
Jennifer Takagi:
00:14:27
actually am certified, and I use my eye and so I is influencing
Jennifer Takagi:
00:14:33
others, influencing people. And in 50 is midline, and anything
Jennifer Takagi:
00:14:37
above it is it shows up more in your day to day, life more
Jennifer Takagi:
00:14:42
readily and you don't like like, it's hard. The higher you get,
Jennifer Takagi:
00:14:46
the harder it is to diminish you have to be super conscious. And
Jennifer Takagi:
00:14:50
I know Mandy. We've known each other for like, 31 minutes now,
Jennifer Takagi:
00:14:54
but my eye is 96 and I've never gotten lower than. 96 and if,
Jennifer Takagi:
00:15:03
like, that's that extroverted personality, that's like you
Jennifer Takagi:
00:15:07
walking around just like, take over whether you meant to or
Jennifer Takagi:
00:15:10
not. And so it's pretty funny. I have a friend who claims that
Jennifer Takagi:
00:15:15
when she was in corporate, she was a high D dominate the
Jennifer Takagi:
00:15:19
problem, and, but now that she's an entrepreneur, she's high I,
Jennifer Takagi:
00:15:24
and I thought, No, you just took different assessments because
Jennifer Takagi:
00:15:28
she's
Mandy Keene:
00:15:32
no, like, like, you're, you're, you're either,
Mandy Keene:
00:15:35
you're either a high I or like, yeah, no, and, and I have a, I
Mandy Keene:
00:15:40
have a theory, Jennifer, and this is like Mandy's theory.
Mandy Keene:
00:15:43
This is not like a Brene Brown study, okay, not A Harvard
Mandy Keene:
00:15:46
study, not a hard like, this is just Mandy's theory. Okay, okay,
Mandy Keene:
00:15:50
because I'm, I'm a very low C. So for the listeners, like, C is
Mandy Keene:
00:15:54
the cautiousness, uh, very detail oriented, my season one,
Mandy Keene:
00:15:59
all right, so just, Oh, my God. You know
Jennifer Takagi:
00:16:02
my highest C has ever been, what
Mandy Keene:
00:16:06
eight you do not want Mandy or Jennifer doing
Mandy Keene:
00:16:12
your admin or your taxes. You do not. You do not. I, when I took
Mandy Keene:
00:16:16
accounting in college that I had to hire a tutor, and he was
Mandy Keene:
00:16:20
like, you know, this isn't, like, creative math, right?
Mandy Keene:
00:16:23
Like, you know that. He's like, where did you come up with that
Mandy Keene:
00:16:26
number? Like, where did you get that? And I'm like, I don't
Mandy Keene:
00:16:30
know. He's like, did you just, like, make that up? And so,
Mandy Keene:
00:16:33
like, I have a I have a book, I have a bookkeeper, I have
Mandy Keene:
00:16:37
someone else. Like, I'm like, There's no and that's why I'm so
Mandy Keene:
00:16:41
passionate about assessments, because this changed my life. I
Mandy Keene:
00:16:45
thought I was stupid before disc, because I was doing admin.
Mandy Keene:
00:16:49
Mandy was doing admin. I didn't know. I was like, and then when
Mandy Keene:
00:16:54
I took this, I should never be doing admin, such a low C.
Jennifer Takagi:
00:16:59
So i i I worked for the federal government, and
Jennifer Takagi:
00:17:03
before that, I was in housing and private sector and mortgage
Jennifer Takagi:
00:17:07
banking, and then moved to the federal government in housing.
Jennifer Takagi:
00:17:10
And when I went to take the training to become a certified
Jennifer Takagi:
00:17:16
disc, you know trainer, she goes, how, how did you work in
Jennifer Takagi:
00:17:22
the federal government with a C as an eight? Because the federal
Jennifer Takagi:
00:17:27
government is nothing but compliance and rule following. I
Jennifer Takagi:
00:17:30
mean, it's not so much anymore, but it used to be like super
Jennifer Takagi:
00:17:33
rule following. There were laws, there were policies, procedures
Jennifer Takagi:
00:17:36
you had to follow. She goes, Oh, my God. How hard was that for
Jennifer Takagi:
00:17:40
you to get up every morning and go to work like this is not your
Jennifer Takagi:
00:17:44
personal like, how did you do that? And I went, mm, my eye
Jennifer Takagi:
00:17:48
took over. And I wanted the award. I wanted the accolade. I
Jennifer Takagi:
00:17:52
wanted to be called in front of the group and say, Jennifer did
Jennifer Takagi:
00:17:54
a great job on this project. So I put all my Bucha panties and I
Jennifer Takagi:
00:17:59
did it. So the point of that is, if you can find a career that
Jennifer Takagi:
00:18:05
fits your natural tendencies, the easier it's going to be. But
Jennifer Takagi:
00:18:09
if you end up deciding to stay because I wanted health
Jennifer Takagi:
00:18:15
insurance and and benefits, and that was like the safest way
Jennifer Takagi:
00:18:19
back in the day, that was the safest way to have that, because
Jennifer Takagi:
00:18:22
security is is really high on me, on for values. But you can
Jennifer Takagi:
00:18:27
do it like you can make yourself do what you need to do to hit
Jennifer Takagi:
00:18:30
the other goals in your life. So just just saying that, that was
Jennifer Takagi:
00:18:35
kind of my experience. So I'm going to, I'm going to make a
Jennifer Takagi:
00:18:38
little leap here based on the top title that we're discussing,
Jennifer Takagi:
00:18:43
how to get clients without marketing and sales. Am I going
Jennifer Takagi:
00:18:47
to make a leap that you use assessments to get your clients?
Jennifer Takagi:
00:18:53
Tell me. Tell me how you do that. Genius.
Mandy Keene:
00:18:57
Your genius. I tell your genius. Yes. Dot, dot, dot.
Mandy Keene:
00:19:03
Well, my curiosity is not going to leave me alone until I ask
Mandy Keene:
00:19:08
you, where's your s and your D, like, it's just my I gotta close
Mandy Keene:
00:19:12
that loop. Yeah,
Jennifer Takagi:
00:19:13
you can't do it. Not okay, right? So my S is
Jennifer Takagi:
00:19:18
about a 65 and my D is, like, 5558 like, those are kind of
Jennifer Takagi:
00:19:24
close. So for me, and for you know, the listeners out there,
Jennifer Takagi:
00:19:30
I'm going to show up as a high. I influencing people. And if you
Jennifer Takagi:
00:19:33
get really irritated with me, it's because I come across as a
Jennifer Takagi:
00:19:36
used car salesman, and you need to buy the car. My S is my
Jennifer Takagi:
00:19:41
relationships with friends and family, and my my friends go
Jennifer Takagi:
00:19:45
back to high school, and the only reason they don't go back
Jennifer Takagi:
00:19:47
further is I moved a lot, although my best friend, we've
Jennifer Takagi:
00:19:51
been together since we were 11. Um, so that whole relationship,
Jennifer Takagi:
00:19:55
piece with s and the steadiness is a really great customer
Jennifer Takagi:
00:19:58
service people, because. They'll like, listen to the other person
Jennifer Takagi:
00:20:01
on the phone, and then the D is dominating a problem. And I
Jennifer Takagi:
00:20:06
actually wrote a book called attack the problem, not the
Jennifer Takagi:
00:20:08
person, and it's based on D behavioral profiles, because the
Jennifer Takagi:
00:20:13
rest of us that aren't D get our feelings hurt. We think they
Jennifer Takagi:
00:20:15
attacked us. They really didn't. They were just trying to solve
Jennifer Takagi:
00:20:18
the problem quickly and easily. And so my D comes out hardcore.
Jennifer Takagi:
00:20:24
If you go after one of my people,
Mandy Keene:
00:20:28
I thought, just listening to some of your shows,
Mandy Keene:
00:20:30
I was like, there's the D, I hear the D, there's the D, Bada,
Mandy Keene:
00:20:34
bing bada, boom. It was one of your interviews with one of your
Mandy Keene:
00:20:39
friends. I think it was Linda, it was one nurture. So I was
Mandy Keene:
00:20:43
like, Okay, there's the D, there's the I hear the the spunk
Mandy Keene:
00:20:47
and the direct there's the D. So, yeah, I love it, yes. So you
Mandy Keene:
00:20:53
know who's who does everybody like, what's everybody's
Mandy Keene:
00:20:56
favorite topic? Favorite topic. Secretly, they might be
Mandy Keene:
00:21:01
uncomfortable sometimes, but everybody's favorite topic is
Mandy Keene:
00:21:04
usually themselves, right?
Jennifer Takagi:
00:21:07
I had two answers, right? Oh, my God,
Mandy Keene:
00:21:11
yes, yes. So I actually did this by accident.
Mandy Keene:
00:21:17
It wasn't even intentional, because, again, marketing and
Mandy Keene:
00:21:22
sales. Here's what I've learned is I literally use these in
Mandy Keene:
00:21:28
coaching. Jennifer, like, I'm like a coach slash kindergarten
Mandy Keene:
00:21:32
teacher. So I have these figurines so for helping. So if
Mandy Keene:
00:21:38
listeners are only like listening to the audio, I have,
Mandy Keene:
00:21:41
like, an actual little lion. I have a little golden retriever.
Mandy Keene:
00:21:45
So like, this is like the D, this is like the s, right, or
Mandy Keene:
00:21:49
the I really. And so most marketers, most marketers
Mandy Keene:
00:21:56
personalities, they're like, the lion, right? And they're like,
Mandy Keene:
00:22:00
come take our course, coaches, we're going to teach you how to
Mandy Keene:
00:22:03
get clients. And coaches are like the golden retrievers
Mandy Keene:
00:22:07
going, yay, I need to get clients because I want to serve
Mandy Keene:
00:22:09
people, but they're trying to teach them how to become lions.
Mandy Keene:
00:22:15
A Golden Retriever is never going to be a lion, and ain't
Mandy Keene:
00:22:20
going to happen no matter how many 1000s of dollars and how
Mandy Keene:
00:22:24
many courses you get, and it's not the lion's fault, okay? And
Mandy Keene:
00:22:29
the lion is really good at teaching marketing and really
Mandy Keene:
00:22:32
good courses. And this is where it gets confusing, and this is
Mandy Keene:
00:22:35
why there's so much shame. And they're, they're beating
Mandy Keene:
00:22:37
themselves up because they paid all this money, and they did all
Mandy Keene:
00:22:41
these things, and they're, it's, it's, it's weird, because the
Mandy Keene:
00:22:46
the greater the coach you usually are, almost like the
Mandy Keene:
00:22:51
worst the marketer you are, and the greater the marketer, the
Mandy Keene:
00:22:55
worse the coach, because It's such a radically different skill
Mandy Keene:
00:23:01
set, and it's a different it's a different rhythm, and it's a
Mandy Keene:
00:23:06
it's a different values. It's not better or worse than it's
Mandy Keene:
00:23:10
just very, very, very different. And I've had conversations with
Mandy Keene:
00:23:14
Russell about it. I'm like Russell, your brains would be on
Mandy Keene:
00:23:17
the wall if you did what I did every day, you would hate it,
Mandy Keene:
00:23:21
and I would not want to do what he does. So he had the vision of
Mandy Keene:
00:23:27
creating a software because he loves assessments. He's a nerd.
Mandy Keene:
00:23:32
He loves learning about assessments. I got him hooked.
Mandy Keene:
00:23:36
Is something that I've done naturally, is Whenever someone's
Mandy Keene:
00:23:40
in pain, or I hear about someone that's in pain, I don't like to
Mandy Keene:
00:23:44
waste time, and I want to know if someone I've learned the hard
Mandy Keene:
00:23:48
way, are you really wanting to work on yourself, like I know
Mandy Keene:
00:23:51
now the people I can help versus the people I can't. So I've
Mandy Keene:
00:23:55
learned discernment. Remember, we've talked about like
Mandy Keene:
00:23:58
listening from our heart versus our head is I can, I can tell
Mandy Keene:
00:24:03
within 10 minutes, 15 minutes tops, if someone is, like an
Mandy Keene:
00:24:07
energy vampire or a client, like, is this person, someone I
Mandy Keene:
00:24:12
can Yeah, yeah. And I use assessments as a tool to be able
Mandy Keene:
00:24:22
to know so much about this person to save me time. So I
Mandy Keene:
00:24:27
started using assessments to help save me time and to give
Mandy Keene:
00:24:31
them value. And we can always make money, lose money. Make
Mandy Keene:
00:24:37
money, lose money. So I decided I was never going to give a free
Mandy Keene:
00:24:42
session again, because I gave away so many free sessions, so
Mandy Keene:
00:24:45
that if you want to talk to me, I'm going to give, like, at
Mandy Keene:
00:24:49
least, I'm going to give you some value, and I'm going to
Mandy Keene:
00:24:53
make at least back then I was like, 100 bucks, $97 and I'll
Mandy Keene:
00:24:58
give you a. Assessment reading. And so I started just offering,
Mandy Keene:
00:25:04
just, I'm going to look over your assessment results and my
Mandy Keene:
00:25:09
conversions. And I'm not like, I'm almost like, have you seen
Mandy Keene:
00:25:13
Tommy Boy? You know Tommy is so funny. It's, what's his name? I
Mandy Keene:
00:25:20
freak. I'm blanking on his name. Anyways, he's like, really,
Mandy Keene:
00:25:23
really, really bad in sales. And when the guy says no, instead of
Mandy Keene:
00:25:26
overcoming the objection, you would cringe as a high D, he's
Mandy Keene:
00:25:29
like, okay, great. Like, he doesn't even try to overcome the
Mandy Keene:
00:25:33
objection, you know. So my conversions are really, really
Mandy Keene:
00:25:39
high because people are starving to be seen, heard and
Mandy Keene:
00:25:46
understood. They're starving for it, and assessments are super
Mandy Keene:
00:25:53
fun and easy to see people. I mean, you know this with the D
Mandy Keene:
00:25:57
that I like, the guy that you were talking about,
Mandy Keene:
00:25:59
he's like, how come this assessment is so right? With
Mandy Keene:
00:26:02
just a few questions, and
Mandy Keene:
00:26:04
then, like, Russell's like, Mandy, it's like you're giving
Mandy Keene:
00:26:06
me a psychic reading. And I told him so much about him and his
Mandy Keene:
00:26:10
wife. And I'm gonna say when you do this, it really irritates
Mandy Keene:
00:26:15
her, and when she does this, it really irritates you. This is
Mandy Keene:
00:26:19
probably what you guys fight about. This is probably what you
Mandy Keene:
00:26:21
need to work on with her. This is probably what she needs to
Mandy Keene:
00:26:24
work on with you. And he was like, you know, and I didn't
Mandy Keene:
00:26:29
even, this was when I didn't even know them. And because of
Mandy Keene:
00:26:33
that, it's like, okay, I need to work with you. And then it's
Mandy Keene:
00:26:38
they, they realize, Oh my gosh, I've got to work with you. And I
Mandy Keene:
00:26:42
have clients who are like, Okay, tell me, what does it look like
Mandy Keene:
00:26:45
where they're asking me, I'm not going, would you like to work
Mandy Keene:
00:26:49
with me now, Jennifer, these are my packages, and it's not like
Mandy Keene:
00:26:53
this awkward sales conversation. It's like they're asking me,
Mandy Keene:
00:26:57
What does it look like to work with you? What? Okay,
Jennifer Takagi:
00:27:01
those are the funnest calls ever, right,
Jennifer Takagi:
00:27:05
right? It's
Mandy Keene:
00:27:05
like, okay, I have a six month package. I have a 12
Mandy Keene:
00:27:08
month, 12 month package. I'll send you an email. I would, I'd
Mandy Keene:
00:27:12
be honored. It'd be a pleasure. You'd be a joy to work with.
Mandy Keene:
00:27:15
Bada, bing bada, boom, like, it's not, it's not one of these.
Mandy Keene:
00:27:20
I've heard everything, with all the sales and everything, you
Mandy Keene:
00:27:23
don't need to do that if you're really your people can tell when
Mandy Keene:
00:27:28
you care about them. People can tell when you really want to
Mandy Keene:
00:27:32
serve them, and that is more influential than anything. And
Mandy Keene:
00:27:37
when you know and you're competent in what you're doing,
Mandy Keene:
00:27:42
and that's the magic. That's the magic. And then referrals, and
Mandy Keene:
00:27:49
nowadays with social media, that's what I get all the time.
Mandy Keene:
00:27:55
I'm not. I'm not. I need to be like, good at this, like, I'm
Mandy Keene:
00:27:59
not, with what the kids are doing today, you know, I I,
Mandy Keene:
00:28:04
that's why I've joined, you know, Jamie Atkinson, and I've,
Mandy Keene:
00:28:08
like, had, like, I've had to, like, have a system and
Mandy Keene:
00:28:10
structure in place, because, like, I'm not as natural with
Mandy Keene:
00:28:14
that, but because I love the art of what I do, and I want to help
Mandy Keene:
00:28:18
out other artists, other people that really want us. Want to
Mandy Keene:
00:28:23
serve.
Jennifer Takagi:
00:28:24
So as a coach, you created an assessment. I
Jennifer Takagi:
00:28:32
take the assessment. It's a platform.
Mandy Keene:
00:28:35
So it's understanding personality, it's
Mandy Keene:
00:28:37
a it's a software platform that combines all the top assessments
Jennifer Takagi:
00:28:41
in one place, okay? But I take it and then it
Jennifer Takagi:
00:28:46
comes out with some kind of written report, you know, or I
Jennifer Takagi:
00:28:49
could read it like information. And then it says, If you really
Jennifer Takagi:
00:28:52
want an in depth discussion about this and reading of that,
Jennifer Takagi:
00:28:56
click here and book your $97 call, and we'll go in this in
Jennifer Takagi:
00:29:00
depth. Then you go in depth with you, and I'm like, oh, yeah, we
Jennifer Takagi:
00:29:06
have to. I literally had a call with a actually, she was a
Jennifer Takagi:
00:29:10
spiritual healer. We have this. It was a free call, but it was
Jennifer Takagi:
00:29:15
because I came to her through another coach, and she, you
Jennifer Takagi:
00:29:19
know, if somebody's already paid for a coach, and they have a
Jennifer Takagi:
00:29:21
credit card and they know how to use it, right? So she didn't
Jennifer Takagi:
00:29:24
mind giving up 15 minutes of her time for free because she
Jennifer Takagi:
00:29:27
already knew I had a credit card and I knew how to use it. And as
Jennifer Takagi:
00:29:33
we get to the end of our call, and she says, You know, I would
Jennifer Takagi:
00:29:37
really, I'd love to work with you further, you know, if you're
Jennifer Takagi:
00:29:40
interested in that. And I said, Great, when do we start? And she
Jennifer Takagi:
00:29:43
goes, Well, do you want to know how much it cost? And I said,
Jennifer Takagi:
00:29:45
Does it even matter? Like, at this point, I don't care. And
Jennifer Takagi:
00:29:47
she was like, wow, it matters a lot to most people. But when you
Jennifer Takagi:
00:29:51
make that really deep seated connection, it's like, no, I
Jennifer Takagi:
00:29:56
have to go further. Like, I know this was the tip of the.
Jennifer Takagi:
00:30:00
Iceberg. So as a coach and as a client, like, I love that, that
Jennifer Takagi:
00:30:05
feeling, and this is, like, the greatest model ever. Like, this
Jennifer Takagi:
00:30:09
is perfect, and then all you have to do is get your
Jennifer Takagi:
00:30:13
assessment link out to all the peoples.
Mandy Keene:
00:30:17
Yes, yes. Thank you. I'm so glad you get it. I'm
Mandy Keene:
00:30:22
so glad you get to me. It's like, because so many, I see so
Mandy Keene:
00:30:27
many coaches trying to reinvent the wheel and trying to create
Mandy Keene:
00:30:32
content, and it's so hard. Like, they're like, here's how to
Mandy Keene:
00:30:36
change your life in 10 Steps. It's like, it's, it's so much
Mandy Keene:
00:30:41
noise out there, and they're, they're trying to and I did it
Mandy Keene:
00:30:46
too. I did it too, where it's like, Jennifer, here's how to 10
Mandy Keene:
00:30:52
steps to making your life better, and blah, blah, blah,
Mandy Keene:
00:30:54
like, here's the lead magnet and all of that. And it's, it's
Mandy Keene:
00:30:59
making it about us. We need to make it about them. That's what
Mandy Keene:
00:31:04
it needs to be about. And so understanding personality, it's
Mandy Keene:
00:31:09
like, it's, it's so beautiful, because it actually legit, is
Mandy Keene:
00:31:13
about them. So they have, they have a profile. It's like, it's
Mandy Keene:
00:31:16
kind of like Facebook meets assessments. So they have their
Mandy Keene:
00:31:21
disc, their values, their Enneagram, their Myers, Briggs,
Mandy Keene:
00:31:24
results, love languages, their strengths. It's like the top six
Mandy Keene:
00:31:28
assessments in one place, and then you get to look over them.
Mandy Keene:
00:31:35
And you don't have to be a master at it. You just need to
Mandy Keene:
00:31:39
know enough to be able to be confident with and that's
Mandy Keene:
00:31:45
something that I do, is I teach coaches how to read the
Mandy Keene:
00:31:48
profiles, and it's really not that hard to learn. And I think
Mandy Keene:
00:31:53
it's fun. I think it's so fun because the first person you get
Mandy Keene:
00:31:57
to know about is you, you know, and then you get to learn about
Mandy Keene:
00:32:01
your spouse and your mom, your dad and your brother and like,
Mandy Keene:
00:32:04
and then it's just like, it's, it's so fun. I just think it's
Mandy Keene:
00:32:07
such a fun conversation.
Jennifer Takagi:
00:32:09
Well, it is. And when I did work for the
Jennifer Takagi:
00:32:12
government, we, somebody came in and did disc for us, and I'm at
Jennifer Takagi:
00:32:16
a table, and there's a gentleman at work really like him as a
Jennifer Takagi:
00:32:20
person. Hey, hey. Hated working with him. Anytime our paths
Jennifer Takagi:
00:32:25
cross, like my blood pressure would rise, I would just be
Jennifer Takagi:
00:32:28
tense. It was like a cat on a hot tin roof because we could
Jennifer Takagi:
00:32:32
not communicate. So we end up at the same table. And I'm like,
Jennifer Takagi:
00:32:36
really, we've got 130 people in the office, and I end up at the
Jennifer Takagi:
00:32:40
same table with him. Are you freaking kidding me?
Jennifer Takagi:
00:32:43
Well, I they
Jennifer Takagi:
00:32:47
actually had his like chart out our deal. So we've got these
Jennifer Takagi:
00:32:50
like graph charts there, and I can see his, we literally were
Jennifer Takagi:
00:32:57
opposite on every single one. You know, my D is here, his is
Jennifer Takagi:
00:33:02
there. My eyes here, his is there. You know, the whole
Jennifer Takagi:
00:33:05
thing. And in that moment, it was like, I I can now deal with
Jennifer Takagi:
00:33:12
him. I can and then I would hear him the way our floors were.
Jennifer Takagi:
00:33:17
They were. It was a raised floor with a heating and air
Jennifer Takagi:
00:33:20
underneath the floor. So it was with a raised floor, you could
Jennifer Takagi:
00:33:23
hear people's footsteps. And if you hear people's footsteps
Jennifer Takagi:
00:33:26
enough, you really know who's walking down the aisle, right?
Jennifer Takagi:
00:33:29
Like, I I could, like, pick people out by their walk. And I
Jennifer Takagi:
00:33:33
was like, okay, here he comes. Okay,
Mandy Keene:
00:33:38
I got my shield. Shield up. Shield up.
Jennifer Takagi:
00:33:40
Yeah, I'm ready. I can have this
Jennifer Takagi:
00:33:42
conversation and not upset me and not upset him, right?
Jennifer Takagi:
00:33:45
Because then you truly have a win, win, when you can have
Jennifer Takagi:
00:33:48
those conversations. Oh, my God, this has been amazing. Mandy
Jennifer Takagi:
00:33:52
again, we could, like, talk all day. How do people do you have a
Jennifer Takagi:
00:33:56
link? Obviously, all this will be in the show notes. But like,
Jennifer Takagi:
00:34:00
how do we get you? Like, right now, like, where do we find you?
Mandy Keene:
00:34:03
Thank you, Jennifer, if you could go to
Mandy Keene:
00:34:06
understanding personality.com I am giving away a free PDF of my
Mandy Keene:
00:34:13
book, Understanding personality. I'm really proud and excited
Mandy Keene:
00:34:17
about it, because I break down. It was written for high DS. I'll
Mandy Keene:
00:34:23
tell you that because it's bought a bing bada boom, all the
Mandy Keene:
00:34:27
bottom line of every personality, the best of each of
Mandy Keene:
00:34:33
these top six assessments. So it's not like a high C book.
Mandy Keene:
00:34:38
Otherwise it would have been like 1000 pages.
Jennifer Takagi:
00:34:45
1000 pages,
Mandy Keene:
00:34:48
small print. No, it's a it's very much for the
Mandy Keene:
00:34:51
high, dominant entrepreneur, but I'm very proud of it, because it
Mandy Keene:
00:34:55
goes over what's essential to know about each personality
Mandy Keene:
00:34:58
type. Um. Um, and if you know you're a coach or considering
Mandy Keene:
00:35:03
being a coach, or if you're a business owner and you want to
Mandy Keene:
00:35:05
organize, like how to who you need on your team, I recommend
Mandy Keene:
00:35:08
going to it, or even just for yourself. So I love this
Mandy Keene:
00:35:12
conversation with you. And if you want to create a profile and
Mandy Keene:
00:35:15
you want me to read it on air, that's something I've done with
Mandy Keene:
00:35:18
other podcast hosts, and it's so much fun.
Jennifer Takagi:
00:35:22
Oh my gosh, we're gonna have to do that.
Jennifer Takagi:
00:35:24
We're gonna have, yeah,
Mandy Keene:
00:35:26
you know your disc. I gotta say, what's real. I've
Mandy Keene:
00:35:29
been humbled because I've been singing the disc for 20 plus
Mandy Keene:
00:35:33
years. But combining that with the others is really fun and
Mandy Keene:
00:35:38
interesting. So if you want to combine those, we could have a
Mandy Keene:
00:35:41
party.
Jennifer Takagi:
00:35:43
I was practicing my presentation for
Jennifer Takagi:
00:35:47
disc. So I had my niece in law and her best friend, and they
Jennifer Takagi:
00:35:54
took the assessments, and then we hooked up my laptop to the
Jennifer Takagi:
00:35:58
TV, the big screen TV, and so I walked through it and went
Jennifer Takagi:
00:36:01
through all the different pieces, and I think I'm doing
Jennifer Takagi:
00:36:04
pretty well, right? Like, I'm like, Okay, I think they're
Jennifer Takagi:
00:36:06
understanding. I think this is going well, and I feel pretty
Jennifer Takagi:
00:36:09
confident about this. And I look up and my niece is just crying,
Jennifer Takagi:
00:36:13
like tears are just streaming down our face, and I went, Oh my
Jennifer Takagi:
00:36:18
gosh. What did I say? Like, I didn't mean eyes can be
Jennifer Takagi:
00:36:20
offensive without meaning to, because we say whatever pops up.
Jennifer Takagi:
00:36:24
And I was like, I'm so sorry. Oh, my God. What? What did I
Jennifer Takagi:
00:36:27
say? What happened? And she goes, Oh, this time I thought it
Jennifer Takagi:
00:36:30
was just so awkward. And I'm not. She's a high s. And when a
Jennifer Takagi:
00:36:36
s walks into your room to a party, they find a spot, they
Jennifer Takagi:
00:36:41
stand in that spot and they observe the whole room for a
Jennifer Takagi:
00:36:44
while, or the whole night, whatever. And I said, and funny,
Jennifer Takagi:
00:36:50
her best friend and I were very much aligned with our profiles.
Jennifer Takagi:
00:36:56
And I said, Are you kidding me? You're like the smartest one of
Jennifer Takagi:
00:36:59
the three of us, because you assess all the people before
Jennifer Takagi:
00:37:02
making a decision who you want to play with, Amy and I play
Jennifer Takagi:
00:37:05
with everybody, and then we get, you know, burned. And so no,
Jennifer Takagi:
00:37:09
there's nothing awkward about you. It's just a different way
Jennifer Takagi:
00:37:12
of reading the room. And that was like life changing for her.
Jennifer Takagi:
00:37:16
So these kind of things, they seem simple, but the power,
Mandy Keene:
00:37:22
thank you for sharing that story. Thank you
Mandy Keene:
00:37:25
for sharing and will you pass on another Do you know that the
Mandy Keene:
00:37:27
best way for high s is to recharge is to do nothing? Yeah,
Mandy Keene:
00:37:32
yeah. That's my favorite advice. Like most of them have so much
Mandy Keene:
00:37:36
shame about it, yeah, that's what they need.
Jennifer Takagi:
00:37:41
Yeah, oh my gosh. Mandy, this has been the
Jennifer Takagi:
00:37:43
best conversation all day. And boy, understanding
Jennifer Takagi:
00:37:48
personalities.com. You should take manualities, huh? Yeah. Did
Jennifer Takagi:
00:37:54
I get
Mandy Keene:
00:37:54
normality? Oh, yeah, understanding
Mandy Keene:
00:37:57
normality.com.
Jennifer Takagi:
00:38:00
Understanding personality.com and then pay the
Jennifer Takagi:
00:38:03
$97 and have the call with her. I mean, there's no reason not
Jennifer Takagi:
00:38:06
to. This has been awesome. Mandy, I look forward to playing
Jennifer Takagi:
00:38:09
with you more in the future, because I'm I'm sure we can.
Mandy Keene:
00:38:14
Thank you, Jennifer, this was fun. Enjoy
Mandy Keene:
00:38:16
the rest of your day. Thanks.
Jennifer Takagi:
00:38:18
I'm Jennifer Takagi with destin for success,
Jennifer Takagi:
00:38:21
and I look forward to connecting with you soon. You.