Artwork for podcast RetainFM – Build your Digital Agency on Recurring Revenue
RFM175 – Building get out clauses into your contracts
Episode 17526th September 2023 • RetainFM – Build your Digital Agency on Recurring Revenue • Pete Everitt
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175. RFM175 – Building get out clauses into your contracts
00:24:29
174. RFM174 – How Agencies Should Measure Their Performance with Marcel Petitpas
00:46:39
173. RFM173 - My 5 minute SEO Assessment for ANY client website
00:18:02
172. RFM172 – If I had to start my Digital Agency again, what would I do?
00:22:39
171. RFM171 – Completing a Business Development Task Every Single Day
00:15:32
170. RFM170 – My tried and tested SEO Project Proposal Template
00:12:44
169. RFM169 – My tried and tested Website Project Proposal Template (and Process)
00:20:11
168. RFM168 – Why you should treat your agency as your own client
00:17:43
167. RFM157 – Finding Clients: Be Easy but Firm with who you work with
00:21:54
166. RFM166 – Service: The Heartbeat of A Successful Digital Agency
00:22:20
165. RFM165 – Don't underestimate the value of local clients
00:17:06
164. RFM164 – Using Google Bard AI to turbo charge SEO Processes
00:16:29
163. RFM163 – Clients are bigger than Contracts
00:28:25
162. RFM162 – Selling through presenting the opportunity
00:16:51
161. RFM161 – Which AI Tools Agencies can use to provide UGC services for their clients
00:12:34
160. RFM160 - How UGC helps SEO
00:15:06
159. RFM159 – Unveiling the Unseen: The Essential Communication Bridge Between Agencies and Clients
00:20:58
158. RFM158 – Establishing effective routines to help with productivity and work/life balance
00:24:01
157. RFM157 – 5 Things You Can Do Today to Improve Your Customer Experience and Retain More Clients
00:21:20
156. RFM156 – Introducing SEOHive's New Local SEO Plan
00:20:41
155. RFM155 – What is Scope Creep and How Digital Agencies Can Avoid It
00:22:01
154. RFM154 – What to do with a Lead when you receive one
00:21:14
153. RFM153 – Generating Leads through the 1/9 Rule
00:10:49
152. RFM152 - How we're using AI in Our Digital Agency
00:24:10
151. RFM151 – Pricing Profit Into Recurring Services
00:17:11
150. RFM150 - How To Plan A Recurring Service
00:16:26
149. RFM149 – Deciding What To Delegate
00:10:27
148. RFM148 – What is a value ladder and why do you need one?
00:16:44
147. RFM147 – How To Deal With Clients That Aren't A Good Fit
00:34:21
146. RFM146 – Sometimes Things Aren't Always As They Seem
00:10:43
145. RFM145 - Understanding How Google Makes Money And Why It Affects You
00:13:08
144. RFM144 – A Starter SEO Strategy For Any Website
00:17:46
143. RFM143 – Agency Productivity and Email Management
01:01:42
142. RFM142 – What We've Learned From Running SEOHive So Far
00:34:30
141. RFM141 – How To Calculate The Base Price For Your Services
00:17:42
140. RFM140 – Introducing Agency Transformation Live 2022
00:28:37
139. RFM139 – Why Content is the Agency's Responsibility
00:41:24
138. RFM138 – Getting Personal About Personal Development
00:37:49
137. RFM137 – Selling a Process rather than a Service
00:43:36
136. RFM136 – Why some succeed while others don't
00:41:13
135. RFM135 – The Process of Writing Processes
00:19:15
134. RFM134 – The Will and The Way
00:40:13
133. RFM133 – How Digital Agencies can leverage their Brand
00:37:56
132. RFM132 – How to create space in your business
00:11:34
131. RFM131 – Distributing New Content
00:18:10
130. RFM130 – Moving to a Recurring Agency Model
00:43:22
129. RFM129 – Everyone Needs a bit more Laughter
00:35:21
128. RFM128 – Being known as the Problem Solver
00:20:54
127. RFM127 – How to conduct Keyword Research
00:28:21
126. RFM126 – Why there was a break in the podcast
00:19:53
125. RFM125 – How to use Google Ads to Boost your SEO services
00:19:36
124. RFM124 – How We're Setting Goals for 2021
00:17:05
123. RFM123 – Benefits of Creating a 1 Day Service
00:47:18
122. RFM122 – Introducing Docket WP
00:34:57
121. RFM121 – Including Trust Factors in your Marketing
00:13:19
120. RFM120 – Stopping Imposter Syndrome From Holding You Back
00:40:16
119. RFM119 – Introducing RetainFM
00:07:05
118. MDP118 – Introducing the Project Discovery Blueprint
00:35:49
117. MDP117 – How we talk "scaling" with clients
00:14:44
116. MDP116 – Why I moved back to a home office
00:14:48
115. MDP115 – Building Lasting Client Relationships
00:15:58
114. MDP114 – Securing Recurring Revenue
00:31:14
113. MDP113 - Time For A Change
00:15:52
112. MDP112 - Being Yourself in Sales
00:41:57
111. MDP111 – Managing clients at the start of a retainer
00:15:58
110. MDP110 – Dealing with Scope Creep
00:16:14
109. MDP109 – Marketing World Leading SAAS Products Through Content
00:50:30
108. MDP108 – Closing SEO Clients (Part 2)
00:21:02
107. MDP107 – Closing SEO Clients (Part 1)
00:21:30
106. MDP106 – Communicating with people in various locations
00:23:37
105. MDP105 – Introducing the Content Planning Toolkit
00:32:23
104. MDP104 – Finding the one thing you can help other people with the most
00:20:10
103. MDP103 – Working with other Agencies
00:37:13
102. MDP102 – How I structure my day to run TWO businesses
00:21:29
101. MDP101 – When and How to Fire a Client
00:24:05
100. MDP100 - The Live Show
00:46:35
99. MDP099 – Lesson learned from launching a productised service
00:17:59
98. MDP098 – Reflections following #ATLive2020
00:16:16
97. MDP097 – Why recurring revenue is more important now than ever
00:24:15
96. MDP096 – Catching Your Time Dragons
00:38:18
95. MDP095 – Ways of demonstrating addition value to clients
00:15:34
94. MDP094 – Best Practices for Working Remotely
00:40:53
93. MDP093 – Personalisation and Conversion Rate Optimisation
00:45:54
92. MDP092 – Focusing on the Priorities in Your Business
00:17:34
91. MDP091 – Constructing your offer to work with small businesses
00:34:20
90. MDP090 – Using Productised Services to Market Your Agency
00:12:32
89. MDP089 – Introducing SEOHive
00:26:24
88. MDP088 – Communicating not so good news to clients
00:10:11
87. MDP087 - The Cornerstones of a Strong Marketing Strategy
00:19:21
86. MDP086 - How to build a PR Strategy
00:44:46
85. MDP085 - Standing Out in a world of Extroverts and Selfies
00:37:17
84. MDP084 – 5 Steps to Easy Content Creation
00:42:05
83. MDP083 – Growing and Sustaining Your Business
00:38:32
82. MDP082 - Keeping Content Real
00:44:55
81. MDP081 – Whats in store for 2020
00:16:54
80. MDP080 – Setting Goals for 2020 and Beyond
00:17:54
79. MDP079 – How we understand our clients marketing requirements
00:22:59
78. MDP078 – Principles of Business from Batman
00:38:22
77. MDP077 – Marketing your own Agency or Business
00:45:05
76. MDP076 – Knowing when to pivot your business
00:35:25
75. MDP075 – Why a Marketing Strategy and Digital Marketing Strategy are different
00:30:24
74. MDP074 – How I would start again (if I had to...)
00:29:36
73. MDP073 – Releasing No Stress WordPress v2
00:37:07
72. MDP072 – Serving the niche you operate in
00:38:35
71. MDP071 – Scoping out the competition
00:28:36
70. MDP070 – Introducing the Bible of Repurposing Content
00:30:07
69. MDP069 – Finding a work / life balance that works for you
00:40:11
68. MDP068 – Fear and Failure
00:27:43
67. MDP067 – Constructing Recurring Revenue Products
00:53:17
66. MDP066 – Introducing Deer Designer
00:38:47
65. MDP065 – Breaking catch 22s in your business
00:36:00
64. MDP064 – Why Recurring Revenue Is Vital For Your Business
00:37:19
63. MDP063 – Understanding that Marketing takes Time
00:36:27
62. MDP062 – How to be consistently active on Social Media
00:39:07
61. MDP061 – How to put on a Live Event for Your Niche
00:49:38
60. MDP060 – Why Design is vital for Marketing
00:47:09
59. MDP059 – Keeping Marketing and Business Simple
00:37:19
58. MDP058 – The Foundations of Good Design
00:39:47
57. MDP057 – FOMO Marketing for Personal Brands
00:46:36
56. MDP056 – Using Journalism to tell Stories in Marketing
00:37:30
55. MDP055 – Generating Monthly Recurring Revenue
00:24:46
54. MDP054 – Video Marketing is really Video Customer Service
00:42:18
53. MDP053 – Integrating processes to life as well as to business – Jessica Barron
00:45:51
52. MDP052 – Productizing to scale with Damien Schreurs
00:27:29
51. MDP051 – Why using funnels in sales makes sense
00:49:29
50. MDP050 – Branding for Personal Brands with Philip VanDusen
00:42:45
49. MDP049 – Making Time with Business Automation – Jimmy Rose
00:40:47
48. MDP048 – Becoming a Content Creator – Kim Doyal
00:45:23
47. MDP047 – The Personal Brand Journey – Chris Ducker
00:27:41
46. MDP046 – Moving from Freelancer to Business Owner – Robbie Handley
00:32:57
45. MDP045 – Integrating Marketing Automation – Magnus Unemyr
00:24:06
44. MDP044 – Finding Your Purpose – Michael Killen
00:39:06
43. MDP043 – Transforming Your Business – Lee Jackson
00:45:58
42. MDP042 – HAPPY BIRTHDAY! How I produce the podcast
00:13:29
41. MDP041 – Determining Your Success – Bob Gentle
00:47:08
40. MDP040 – On-page SEO – Stephanie Fiteni
00:47:38
39. MDP039 – Mixing Business and Pleasure
00:31:48
38. MDP038 – Introducing Outsource Services – Chris Castillo
00:39:39
37. MDP037 – How Entrepreneurs 'Do' Marketing
00:39:10
36. MDP036 – Creating Online Courses
00:41:06
35. MDP035 – Positioning yourself in your niche
00:37:18
34. MDP034 – Introducing SplitHero - Adam Lacey
00:25:17
33. MDP033 – How and Why Logos Work – Ian Paget
00:46:22
32. MDP032 – Planning Engaging Content
00:45:08
31. MDP031 – Generating Authentic Leads
00:38:32
30. MDP030 - Setting Goals (and Happy New Year)
00:14:12
29. 029 – Bicycles and Business
00:46:44
28. #028 – Selling and delivering websites – Justin Meadows
00:44:45
27. #027 – The Benefits of Repurposing Content – Amy Woods
00:33:55
26. 026 – Different Types of Website Traffic
00:57:16
25. 025 – In-Person Networking
00:43:43
24. 024 – Reflections on the Youpreneur Summit 2018
00:17:12
23. Proposals & Contracts – Pete Everitt
00:28:00
22. 022 - Launching and Marketing a Product
00:33:21
21. 021 - User Experience could be your biggest growth hack
00:44:58
20. What I've Learnt from 20 Episodes of Podcasting
00:14:21
19. 019 - Helping People Solve Problems
00:40:41
18. 018 – The Importance of Wordpress Maintenance and Project Management
00:40:23
17. 017 - Content and Business are an Evolution - Todd E Jones
00:47:43
16. 016 – Why headshots are good for business – Laura Pearman
00:33:55
15. 015 - Choosing an Agency - Rob White
00:33:10
14. 014 - Working with an Agency
00:18:31
13. 013 - How we do Keyword Research and Keyword Mapping for our Clients
00:22:39
12. 012 - Where to start with Marketing Automation
00:43:58
11. 011 - Understanding Your Purpose - Kelly Baader
00:42:52
10. 010 - Using Facebook to plant 1Million Trees
00:48:11
9. 009 - Dare to Dream Bigger - Clare Josa
00:39:25
8. 008 - GDPR for Marketing
00:28:43
7. 007 – Taking The Leap & Social PPC
00:52:10
6. 006 - The only differentiating factor is YOU
00:47:37
5. 005 – How to optimise a web page for SEO
00:27:31
4. 004 – Speaking Publicly – Piers Lane
00:44:07
3. 003 – How mentoring has changed my business – Lee Jackson
00:38:49
2. 002 - Working with different size companies - Rob Watson
00:31:59
1. 001 - Building your marketing career
00:43:07
000 - Intro
00:06:57