The best story wins the capital.
In this episode of The Storytelling for Social Impact Podcast, Ravinol speaks with Audrey Selian, an experienced impact investor and connector for good.
Audrey shares her journey from corporate America into impact investing, the importance of storytelling in securing finance and the nuances of investing in developing regions like India.
Audrey also delves into her personal background, sharing how her Armenian heritage has influenced her approach to impact investing, and discusses various systemic challenges and potential solutions in the field of social impact finance.
Audrey Selian on Linkedin
Impact for Breakfast meetings
Artha Impact
00:00 Introduction
01:51 Audrey Selian's Early Career
05:01 Graduate School and Shift to Impact Work
09:40 Navigating the Impact Investment Space
18:17 Cultural Influences and Sensitivity in Impact Work
29:48 Reflecting on Corporate Storytelling Gone Wrong
30:19 Challenges in Impact Investment
31:19 The Success Story of Ajaita Shah and Frontier Markets
33:43 The Role of AI in Marketing
34:35 The Importance of Effective Storytelling
35:29 Navigating the Competitive Funding Landscape
39:04 The Fragmented Nature of Impact Finance
40:16 Choosing an SDG: Personal Reflections
41:08 The Critical Role of Partnerships
46:03 The Need for Leadership and Collaboration
54:39 Balancing Disruption and Tradition
59:35 Closing Thoughts and Contact Information