Is the future of podcasting looking bleak?

With the way some YouTube experts and strategists talk about it, you may think that audio only podcasts are becoming a thing of the past, and that you have to be on YouTube to have a successful podcast. The reality is that the 2025 podcast data tells a different story, a story that more business owners need to know.

Today, I'm breaking down the 2025 podcasting stats and answering the question of whether or not you need video to build a successful podcast. Now, let me warn you, I do nerd out on the data, but I promise it's very insightful and will help you to decide whether a video or audio only podcast is the best option for you.

In this episode, I'm giving you all the tea on:

1. The future of podcasting for business owners
2. What the data actually says about audio only podcasts in comparison to video podcasts
3. How to decide which podcasting medium is right for you

Resources Mentioned in Today's Episode:

1. VIP Podcast Launch
2. Evergreen Marketing Accelerator
3. Blog: Podcasting for Small Businesses
4. Blog: Audio Only Vs. Video Podcasts
5. Simplecast Blog on 2025 Podcast Insights
6. Sounds Profitable 2025 Podcast Landscape
7. EMarketer Study on Podcast Conversions
8. YouTube Tutorial: How to Add Your Audio Only Podcast to YouTube

Ways I Can Serve You:

1. Join the Evergreen Marketing Era Newsletter
2. Evergreen Marketing Accelerator
3. VIP Podcast Launch
4. Monthly Podcast Management

Recommended Podcast + Business Tools:

1. Email Marketing: Flodesk (14-day Free Trial)
2. Podcast Hosting: Captivate (7-Day Free Trial)
3. Recommended Keyword Research Platform: Keysearch.co
4. CRM: Dubsado (Save 20% on your first month or year)
5. Website Builder: Showit (30-Day Free Trial)

Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode281/

Connect with Andria:

1. Threads: @evergreenmarketingera
2. Instagram: @evergreenmarketingera
3. Email: hello@mamaturnedmompreneur.com
4. Website: www.mamaturnedmompreneur.com