#8. B2B branding: how it’s different, and what you can do to be #1 in your B2B market
#7. Brand loyalty: how to turn ‘customers’ into raving ‘fans’ who grow the business for you!
#6. How to use ‘brand equity’ to fatten profits & extract a higher sale price for your business upon exit
#5. How to grow ‘brand awareness’ for maximum impact, with the least amount of effort
#4. Rebranding is HOT: when is the right time for you, & how to make it work for staff, customers & shareholders
#3. How to launch a brand (or startup / product) with no money, get attention, & look like a complete superstar!
#2. Brand positioning: how to ‘carve out’ market share & annoy the hell out of your competitors
#1. How to create a $100 million brand: the secret to designing a brand identity so good it can take you from start-up to the ‘rich list’
‘Nerds Of Business’ – Podcast Trailer