Couldn't make it to Dreamforce? Salesforce is bringing the latest from the event to Sydney on 20 October and Melbourne on 27 October with Agentforce World Tour Essentials. Find out more:https://www.salesforce.com/au/events/
Recorded at Dreamforce 2026, Georgie sits down with Joe Inzerillo, President, Enterprise and AI Technology at Salesforce. Joe oversees Slack and leads Salesforce's Customer Zero program, where the company puts its own AI to work on itself before customers do. Before Salesforce he was CTO of Disney Streaming, where he led the launch of Disney+, and Chief Product and Technology Officer at SiriusXM.
Joe breaks down Claudeforce, the Salesforce and Anthropic partnership, and why he thinks the SaaSpocalypse story never held up. He explains what headless means for a platform built around screens, and why he says the UI was necessary but not the point
Then he gets into Customer Zero: small squads that pair a business owner with a couple of technologists to build with coding agents, sometimes shipping within the day. Joe shares the numbers Salesforce is seeing, including a legal team agent he says now routes tickets more accurately than the lawyers who used to do it by hand. Plus the story of when a Salesforce agent recommended a competitor!
In the rapid fire, Georgie asks what Joe thinks is nonsense here on the ground, and what he predicts for Dreamforce 2027.
Chapters
00:00 Cold open: Do you still need to log into Salesforce?
01:08 Georgie's AI assistant and the four hours a week it saves
02:08 OpenAI launches Dots
03:08 GPT 6.1 Astra pulled after safety testing
04:00 Georgie's McLaren take: no brakes, no release
05:32 Meet Joe Inzerillo
07:38 Dreamforce 2026: Super Bowl meets Coachella
09:26 Claudeforce and the SaaSpocalypse myth
12:14 What "headless" Salesforce actually means
14:02 Slackbot and putting agents and people in one place
15:45 Why Slackbot already knows how your company works
17:14 Slackbot as the impartial teammate in the room
19:19 Customer Zero: how enterprises actually adopt agents
23:47 Can a big enterprise move like a startup?
26:47 Winning hearts and minds with 67 small teams
28:12 The human side: what should agents do, and what stays human?
29:09 When agents go off the rails: the competitor story
31:17 Rapid fire: will Salesforce still have a login screen?
32:03 What's nonsense: "my company can't"
33:16 The flyer story: one prompt that changed her mind on AI
