Loading Episode...
For The Record - Carm Capriotto, AAP EPISODE 91
Stop Quoting Price Over the Phone – Maylan Newton [FTR 091]
00:00:00 00:10:17
1x
Share
Notes
Subscribe
Links

Stop Quoting Price Over the Phone – Maylan Newton [FTR 091]

Maylan Newton from ESI – Educational Seminars Institute is a business coach, trainer and industry speaker. Maylan is no stranger to the podcast having paid it forward many times. He is a much sought our speaker at industry events in the US. Find Maylan’s previous episodes HERE.

“He is ‘just a car guy’ with lots of knowledge and is brave enough to talk about it”. Maylan’s purpose is to educate leaders to be a better owner or service writer.

Talking Points:

  • Get Away from the Price Driven model of Business and get back to the Quality and Relationship Business
  • Stop quoting price over the phone
  • If you quote a price, make it the last thing you do not the first
  • You don’t have to be cheap to be busy
  • Price can be 6th or 7th on a customers list of needs
  • When you quote a price over the phone you are setting up to be a more difficult repair process and saleWhat happened to the quote you gave me
  • The service write needs skill to not quote a price over the phone
  • Vehicles are too complex and sophisticated to quote a price over the phoneIt is not your dad’s Oldsmobile
  • We are cannibalizing our industry by quoting a price
  • Do you really want the customer who wants the lowest price?
  • In today’s climate spend extra effort to tell the customers about your touchless transaction and the sanitizing efforts you are putting forth
  • If customers wanted a cheap price there would not be top shops out there not dealing with price first
  • We need to show the value of what we do and be proud of our investments in people, training and equipment

Be socially involved and in touch with the show:

Facebook   Twitter   Linked In   Email

Listen for free on Apple Podcasts, Google Podcasts, Spreaker, iHeart Radio, Spotify, Podchaser and many more. Mobile Listening APP's HERE

Join the Ecosystem - Subscribe to the INSIDER NEWSLETTER HERE.

Buy Carm a Cup of Coffee 

Savvy shop owners use vehicle inspections to find additional work on a vehicle that the vehicle owner may not know is needed. The most successful shop owners fully inspect every car, every time. It benefits the vehicle owner more than the shop because most vehicle owners want their autos to be reliable. FlexCheck Auto takes the power of a shop’s inspection process and puts it in the palm of your technician’s hand so that pictures, video, and vehicle-specific notes about a vehicle’s condition can be shared quickly with vehicle owners. It improves technician efficiency in the bays, service writer efficiency at the counter, increases average repair order and builds trust with vehicle owners. Today’s vehicle owners want to receive their vehicle’s health status electronically, this makes FlexCheck Auto the most transparent way to do sell auto repair. Try it for free for 30 days! Go to FlexCheckAuto.com to learn more.

More Episodes
91. Stop Quoting Price Over the Phone – Maylan Newton [FTR 091]
00:10:17
90. Financial struggles. Gain Control of your Finances [FTR 090]
00:07:22
89. Cecil Bullard – Parts Pricing in the Age of Online Parts Sellers [FTR 089]
00:07:09
88. Shops Putting Others Down. WHY? – Tom Palermo [FTR 088]
00:13:55
87. Kevin Lekas – ASE Renewal APP – Certification Without Expiration [FTR 087]
00:07:39
86. Kim Aurenheimer – Fall In Love With Your Business, Again [FTR 086]
00:15:47
85. Bob Greenwood on Billed Hours Per RO [FTR 085]
00:06:07
84. Ben Johnson – The Power of WHY [FTR 084]
00:06:06
83. Jerry Holcom – Banking on Our Future – TTEF Scholarships [FTR 083]
00:07:34
82. Steve Finzel – Too Many Fluids [FTR 082]
00:06:03
81. Brian Sump – Never Let Your Foot Off The Pedal [FTR 081]
00:14:01
80. Matt Fanslow - Helping Local Shops [FTR 080]
00:17:40
79. Andy Bizub – Too Many Are Quick To Trash Each Other Based On Emotions And Not Facts [FTR 079]
00:07:37
78. Carm Capriotto – 2020 – The Year You DO! [FTR 078]
00:16:58
77. Matt Fanslow – Kobayashi Maru – Lessons From Star Trek [FTR 77]
00:08:48
FTR 076: Josh McFarlin – Dream Big – You’ll be surprised Where a Career in the Automotive Will Take You
00:17:38
FTR 075: Bill Hill – Yearly Bonus is All About a Commitment to Training
00:07:25
FTR 074: Deb Van Batenburg – Fix The Things You Tolerate
00:11:20
FTR 073: Bob Heipp – Stop Enabling the 80% Who Are Not Committed to Training
00:07:07
FTR 072: Bill Haas – Are You Aware What the Dealerships are Doing to Compete with the Independent
00:13:06
FTR 071: Mike Davidson – Wage and Hour Laws – Don’t Ignore This
00:06:58
FTR 070 Tim Dwyer – Why You Need to be Involved in Skills USA or Canada
00:13:36
FTR 069: Matt Fanslow on Diet and Exercise – Not Necessarily a High Priority for Aftermarket Pros
00:35:53
FTR 068: Ron Ipach – Close Your Shop and Go Get a Job
00:04:34
FTR 067: Rick White – Change Your Life and Your Business
00:06:20
FTR 066: Carm Capriotto – Struggling Shops and The Rule of Holes
00:09:51
FTR 065: Bill Haas – Never Let a Third Party Influence Your Profit Structure
00:09:02
FTR 064: Mike Davidson – Where to Find Apprentices for Your Shop
00:06:24
FTR 063: Matt Fanslow – What The Aftermarket Can Learn From Reality TV Business Shows
00:15:48
FTR 062: Rena Rennebohm – Stop Hiring Me To Fix Your Business From the Front Counter
00:11:30
FTR 061: Bill Haas – Let’s Not Make The Same Mistake We Made With R12 With Ownership Of Data? Let’s Re-think This.
00:15:34
FTR 060: Jeff Rudnick – Are Cooperatives in Our Future
00:08:13
FTR 059: Greg Buckley on LYFT
00:18:22
FTR 058: Tomi Oliva – Would You Work For You?
00:07:16
FTR 057: Carm Capriotto – Get Involved In This National Cancer Research Program – Brakes For Breasts
00:12:39
FTR 056: Justin Barrett – Hard Talk on Areas of Improvement for Independents
00:13:48
FTR 055: Matt Fanslow – We Should Take The Same Skill Set For Automotive Diagnostics And Apply It To KPI Management
00:08:49
FTR 054: Roy Schnepper – ASA Behind the Scenes
00:05:16
FTR 053: Judi Haglin – Do You Know The Exact Source of Your Marketing Efforts?
00:13:28
FTR 052: Build Your Bench – Kyle Holt and Jay Goninen
00:09:43
FTR 051: Jerry Holcom – Where is Your Personal Commitment & Professionalism
00:06:19
FTR 050: What the Aftermarket Can Learn from Professional Wrestling – Matt Fanslow
00:08:41
FTR 049: Tom Lambert – Discount Model Marketing
00:12:21
FTR 048: Amy Mattinat – Our Technicians Are Car Doctors
00:11:13
FTR 047: Jim Silverman – Stop Being Ordinary – Here is What it Takes to Become Extraordinary
00:12:30
FTR 046: Alan Symmes: When Your Community Needs Help to Afford Safe and Reliable Transportation
00:08:27
FTR 045: Brian Walker – Foundational Marketing Techniques – There Are No Silver Bullets
00:07:45
FTR 044: Murray Voth – Your Opportunity is Huge; Find the River Where the Money Is
00:14:49
FTR 043: Dave Hobbs – Find The Time and Make the Sacrifice to Attend Training. Trainers Do!
00:11:33
FTR 042: Vinnie Lucido – Find a Balance to Your Ego
00:11:21
FTR 041: Keith Williamson – Change or Be Changed and Commit to be a Forever Student
00:06:32
FTR 040: Bob Greenwood – Our Suppliers Need to Better Understand the Service Professional
00:05:42
FTR 039: Grant Swaim – The Gear Head Days Are Gone
00:10:14
FTR 038: Jennifer Filzen – Create a Ripple Effect of Joy With and For Your Customers
00:07:32
FTR 037: Scott Wheeler – Are You Really Listening to Your Customer?
00:10:04
FTR 036: Dwayne Myers – Say NO to the Technician Shortage
00:23:56
FTR 035: Aaron Shaffer – Sell Premium Products For All the Right Reasons
00:08:24
FTR 034: Greg Bunch – Take Your Toolbox Home
00:10:46
FTR 033: Kirk Richardson On Technician Pay Plans
00:14:20
FTR 032: Pierre Respaut – Has Seen a Technical Revolution in His Lifetime
00:09:24
FTR 031: Brett Bohlmann – Fixing Our Leadership Deficit
00:12:23
FTR 030: Tom Ham Part 2: What Owners Want From Their Technicians
00:11:38
FTR 029: Tom Ham Part 1: What Techs want from Shop Owners
00:09:23
FTR 028: Ryan Clo – Taking Care of the Customer is More Than Taking Care of the Car
00:07:02
FTR 027: Andy Bizub – Be The Dealer Alternative
00:11:40
FTR 026: Derek Kaufman on Start-Stop Technology
00:08:47
FTR 025: Bill Nalu on Abundance
00:05:45
FTR 024: Rick White – Overcoming the Blame Game
00:06:11
FTR 023: Greg Buckley – Are We Pigeonholing Ourselves Into Just One Area Of Repair?
00:07:23
FTR 022: Scott Brown – Don’t Ignore ADAS. Know it. Learn it.
00:05:52
FTR 021: Do You Need a Mentor? Who In Your Life Can You Mentor?
00:14:45
FTR 020: The Automotive Aftermarket Must Decide To Charge for a Comprehensive Vehicle Inspection
00:15:38
FTR 019: Kevin McClain Wants to Know Where Are You?
00:10:22
FTR 018: Kyle Holt – Will We Let Other Industries Poach our Technicians?
00:11:26
FTR 017: Bob Pulverenti – Unite Our Associations To Create Strength In Numbers
00:11:40
FTR 016: Craig Van Batenburg offers Eight Critical Changes We Must Consider to Improve the Aftermarket
00:16:23
FTR 015: Barry Barrett – Do You Have The Right Customer?
00:08:23
FTR 014: Bill Nalu wonders – Are You Willing To Be A Messenger For Our Industry?
00:09:59
FTR 013: Jeremy O’Neal on How to Train a Service Adviser
00:10:13
FTR 012: Cecil Bullard on Undervalued Labor Rates
00:11:08
FTR 011: Darrin Barney – Nurturing of Superstar Employees
00:10:19
FTR 010: John Burkhauser – Change in your Business is Inevitable. Don’t Fight It.
00:11:33
FTR 009: Jody DeVere – Biases In The Automotive Industry Toward Women
00:08:51
FTR 008: Rick White – I’m Tired of You Giving Up!
00:06:36
FTR 007: Matt Fanslow – Integrate the Malleable Young Apprentice Into Your Shop
00:06:49
FTR 006: Scott ‘Gonzo’ Weaver – Listen To Your Body
00:11:42
FTR 005: Jennifer Filzen – She Wants To See More Women in the Auto Care Industry
00:13:13
FTR 004: Maylan Newton. Pay attention to your numbers.
00:07:26
FTR 003: Chris Cloutier on Taking Ownership | Training | Technology
00:08:39
FTR 002: Ron Ipach – Email is Destroying Your Business
00:09:55
FTR 001: G Jerry Truglia on Training, Labor Rates, Tech Shortage & Standards
00:14:03
FTR 000: For The Record Overview & Purpose
00:04:35