The National Service Coordinator Conference is the largest gathering of supported affordable housing professionals in the country!
This year's confererence was held August 23-26, 2026 in Austin, TX.
The power of conferences. From nervous first-timers to seasoned presenters, real transformation happens when people connect and learn, especially in housing and service coordination.
Here are some voices from the conference!
Advancing national standards of practice for service coordination by amplifying the voice of our members.
We are committed to enhancing service coordination through leadership, professional development, advocacy, and partnerships.
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Copyright 2026 American Association of Service Coordinators
All right, so today I'm going to be sitting here with Dee Amundson. Did I
Speaker:say that right? Yes. Perfect. And we're, we're at our
Speaker:2026 National Service Coordinator Conference in Austin, Texas.
Speaker:Yep. It is extremely hot, but inside it is not so
Speaker:bad. Yes. And you have been coming to the ASK Conference as an
Speaker:attendee for how long? 15 years. 15 years. So where was your
Speaker:very first conference at? Florida. Florida? Mine too. back in 2003.
Speaker:Yours was in 2011. Yes. So Orlando? Yes. Yeah? Yes.
Speaker:And how did you feel at that very first conference? I was a little nervous
Speaker:because I'd never been to one before, but all of the people that had been
Speaker:there previously were like coming up to me and introducing themselves and
Speaker:like, come join us for a meal, come join us at, you know, this table.
Speaker:And so it never really felt out of place or alone. That's good. And
Speaker:you were— how long had you been a service coordinator when you were there?
Speaker:I would say about 7 months. So you're
Speaker:pretty new. Pretty new. Yeah. So 15 years,
Speaker:and you have been presenting for ASK then for quite a
Speaker:while as well, right? Yes, this will be my 10th year. 10th year of presenting.
Speaker:And you don't usually just do one presentation either, do you? No, I usually try
Speaker:to do 2. My record is 4. 4? In a
Speaker:single conference. Yeah. That's incredible.
Speaker:So the very first time, so you'd been coming for 5 years and then you
Speaker:decided, hey, I think I could present like everyone else. Tell me about that process.
Speaker:Well, to be fair, I was more voluntold. It's the best way to do it,
Speaker:right? So my boss said that this would be a good experience. And
Speaker:so my very first discussion was on the
Speaker:difficulties surrounding hoarding behavior. And we had the biggest room
Speaker:at the conference. We had the ballroom. It was like full house. They kept turning
Speaker:people away. I was a nervous wreck right before then.
Speaker:And then every year since, it's just been so much easier. So that was back
Speaker:in 2016, probably, right? That you did the first hoarding presentation.
Speaker:And most of the time you do hoarding, right? That's one of the topics you've
Speaker:done very frequently. I think I've done it twice. You've only done it twice, really?
Speaker:Okay. I know that it's memorable. That's what I do know. I know that people
Speaker:talk about your hoarding presentation quite often.
Speaker:And so when you chose to present on hoarding, when You're
Speaker:voluntold. Talk to me a little bit about what made you want to
Speaker:choose that topic and what made you confident enough to
Speaker:create a presentation around that topic. Yeah, that's where the voluntold came from because they
Speaker:created it. They told you this is a topic that you— okay. And
Speaker:so I did have a little bit of a hand in the presentation PowerPoint, but
Speaker:for the most part, they had all the data, and so I just had to
Speaker:kind of put it together. Okay. And so that was a great learning lesson. And
Speaker:then so what was your next presentation that you did? That was not voluntold?
Speaker:Um, I think it was the conflict and conflict resolution. Okay.
Speaker:That was the first one that I ever researched completely by myself, put together a
Speaker:presentation, and then came here. Um, was also a full house of
Speaker:a classroom. Was a little, little nervous when I first started, and then
Speaker:just seeing the light bulb that people have when they get a connection
Speaker:just makes it so worth it. So I've presented for a long time too. Um,
Speaker:I'm curious though, from From a process standpoint,
Speaker:I would assume that very first year since it wasn't really your material
Speaker:and it was something you were presenting on behalf of somebody else's thought process. Mmhmm.
Speaker:Talk to me a little bit about what it's like when you're standing in front
Speaker:of a full room. How do you manage a presentation? How
Speaker:do you— because a lot of people, I guess my question is more about like,
Speaker:you know, a lot of people we see just have a natural
Speaker:conversational type of presenting style, and I think you are one of those.
Speaker:So how do you create a presentation to be able to just have that conversation?
Speaker:I think it's important to pick a topic that you are comfortable with or passionate
Speaker:about. You don't have to know much about it to be very passionate. I think
Speaker:the important thing is to, when you're doing the research, is to find things
Speaker:that are interesting and, you know, kind of those like niche
Speaker:data topics. And then getting in front of the audience is kind of playing off
Speaker:of them, right? So if they're active and engaging, then I'm more active and
Speaker:engaging. And I think when you
Speaker:do the research yourself, you know it. And so you don't have to put everything
Speaker:in the PowerPoint and then you get to have that more of a conversation rather
Speaker:than like, let me read these slides to you that you can see from the
Speaker:back of the room. Right, right, right. Yeah, I think that that's one of the
Speaker:best parts of a presentation for me anyway. It's like when I create one
Speaker:and then I know that, you know, I'm just gonna go up there and talk
Speaker:about what I think I know or I do know, right? Like it's
Speaker:about doing the research or even just living every day as a service coordinator and
Speaker:the things you experience. and the research you've done
Speaker:naturally in that role that gives you the confidence to go in front and,
Speaker:and then just have a conversation with, you know, hundreds of your peers, right? Right.
Speaker:And if you can just see them all as that, and
Speaker:this is just a conversation for me anyway, and I would assume for you because
Speaker:you keep coming back and you keep presenting and people just completely love your
Speaker:sessions, I would imagine that it— you can just kind
Speaker:of put yourself in a room with other folks who are just like you,
Speaker:right? Yeah, yeah. I love these conferences because you get to meet new people,
Speaker:then you network, and then, you know, they have questions afterwards. Or like,
Speaker:I've had a couple people come up after a presentation and ask a question. I'm
Speaker:like, oh, that's a great topic for next year, right? Let me make one and
Speaker:then come to that class next year. And so a few of them have been
Speaker:like, I think that was my idea and I appreciate you doing that. Yeah, so
Speaker:it's very much a community and a collection. Yeah. What's your favorite presentation you've done
Speaker:here? My favorite one had to have been last year,
Speaker:which was You Are Not Captain Save-a-Resident, how to apply
Speaker:ethics. It was great. So that is a notorious
Speaker:presentation. I was doing a podcast interview. I
Speaker:don't know if you've heard this one, but you should go listen because you got
Speaker:a special shout out. And the individual I was
Speaker:interviewing, and I would say who it is, but I don't want to mess it
Speaker:up. So I know that it was a podcast conversation. And
Speaker:the individual said that that was the
Speaker:most powerful presentation they'd ever attended,
Speaker:and they wished that they would have had it from the very beginning. And so
Speaker:I was like, that is incredible. And it's not the first person that I've seen
Speaker:communicate about that. And in our Ask community, I've seen people talk about that
Speaker:presentation. So you should be very proud of that
Speaker:presentation. I am. And the impact it's had on our
Speaker:What are you presenting about this year? I'm doing 2 different trainings.
Speaker:I'm doing a co-presentation with another
Speaker:individual on hoarding. Okay. And then I'm
Speaker:also doing— I don't remember the title off the top of my head. It's the
Speaker:how attachment styles show up in affordable housing and resident services. Okay. Talk to
Speaker:me a little bit more about that attachment styles. Yeah. So a lot of times
Speaker:kids get this attachment style from a young age. If they have like a safe
Speaker:space to grow up in, then they are able to show their
Speaker:emotions and they can be angry and kind of process through that. Sometimes it's not
Speaker:always the case, or there may be some trauma that happened, you know,
Speaker:lots of moves or lots of new schools or something of that nature. But that
Speaker:doesn't go away as we get older. So how we sometimes behave as a child
Speaker:kind of moves into adulthood. And so this training is showing that it
Speaker:is possible to unlearn some of those behaviors. Okay. And so if
Speaker:you have a resident who is like constantly coming into your office and they're constantly
Speaker:looking for reassurance and they're asking the same question 100 different times, It may not
Speaker:be that they can't remember that they've asked you. It could be that they're just
Speaker:looking for that connection and want to ensure that you're still going to be there
Speaker:and still a safe space for them. And so the more you do that, the
Speaker:more comfortable they get, and then the less time they come into your office for
Speaker:just those random, like, say hellos. Right. That's really incredible.
Speaker:Did you learn that— not learn. Did you hear that as a topic
Speaker:last year when somebody had a question, or is it something you've kind of been
Speaker:noodling on for quite a while? It was something that came up at my new
Speaker:current position, was I had an individual who was behaving just like that. Yeah. And
Speaker:constantly coming. I couldn't figure out why. And so when I started doing research into
Speaker:attachment styles, I was like, oh, that explains a lot. That's
Speaker:awesome. So career-wise, you've been a service coordinator
Speaker:for how long? Since 2011. So 15
Speaker:years. 15 and a half. Okay. And were you straight out of college when you
Speaker:became a service coordinator? I'm going to be honest, I didn't know service coordination existed
Speaker:until I applied for the job. Right. Yeah. All right. So what's your college degree
Speaker:in? Sociology with a minor in psychology.
Speaker:Nice. I like that. And so do you feel like,
Speaker:you know, this career, do you feel like it's your lifelong kind of passion,
Speaker:your vocation? Oh yeah. Oh yeah. I tried stepping away and it did not work
Speaker:well. It was like 3 months. Yeah. And then you dismissed it? Yeah. I was
Speaker:like, I need to be a service coordinator again. Yeah. So currently you work in
Speaker:a property with how many residents? I have 105 when we're at full
Speaker:capacity. Okay. And then do you also do supervisory work now? I am a lead
Speaker:SC, so I do oversee the compliance and the mentorship for
Speaker:my other colleague. I'm at a very small organization. There's only 19 total. So
Speaker:it's just me and her. So she has a building, I have a building,
Speaker:and being able to like teach her and coach her and walk her through certain
Speaker:things and then like watch her go out on a limb and just like try
Speaker:new things is being able to see the other side of the conference.
Speaker:You know, she comes, learns a class, and then she applies it at her job.
Speaker:Is this the first time you've had that kind of a lead role? No, this
Speaker:will be my second position with this style. It's
Speaker:much more hands-on because we're across the street from each other rather than separated by
Speaker:state lines. Yeah. Cool. I'm glad she's here with you.
Speaker:Yeah. So out of all of the conferences you've
Speaker:been coming to, where was your favorite location?
Speaker:Ooh. I had a lot of fun in D.C.
Speaker:Yeah. We've gone— I've gone here to D.C. 3
Speaker:times since I started, and each time I get to go tootle around and do
Speaker:other things. Yeah. Yeah. Do you do Advocacy Day when you go? I don't. I
Speaker:haven't, unfortunately. Yeah. Okay. Maybe in the future. We're going to go back to D.C.
Speaker:every 4 years so that we can continue to do that advocacy. And I will
Speaker:mark it on my calendar. You will. I will make sure to reach out to
Speaker:you specifically. Awesome. I do love D.C. It's interesting
Speaker:being in the role that I'm in, getting to kind of look at the landscape
Speaker:and see, you know, where haven't we gone, where should we go? And we plan
Speaker:these out into the future pretty significantly.
Speaker:But being in Austin, Texas has been really cool. And I think our
Speaker:members have really been excited about this location. So I'm excited to see what
Speaker:this week brings. And I'm really excited to hear how your
Speaker:presentations go. And I'm so, so happy you're here once
Speaker:again. And I assume we'll see you for many, many years to come as well.
Speaker:Absolutely. All right, great. Thank you, Dee, so much. Thanks, Michelle.
Speaker:All right. I am sitting here with my dear friend, Jen
Speaker:Bechtel from The Ohio State University. I can't say all of
Speaker:the different College of Medicine, Office of Geriatrics and Gerontology. I got it
Speaker:right. Look at me. You did. And it's so long. I know. I'm sorry. So
Speaker:we are at the 2026 National Service Coordinator Conference. Yep. And not
Speaker:only are you an incredible partner of ours, but you're also an exhibitor. And so
Speaker:I wanted to spend some time talking about your experience as an exhibitor at our
Speaker:conference, what continues to bring you back, what you love the most about being an
Speaker:exhibitor, and all things conference. So— Absolutely, Michelle. I
Speaker:think for me, one of the best things about being able to be part of
Speaker:the exhibit day is because I finally get to put faces with names
Speaker:and seeing the energy that each of the service
Speaker:coordinators bring. And when they're coming up to the table and
Speaker:yes, They like the stuff. And I think next year I'm pretty much going to
Speaker:make them say trick or treat because it feels like that. It does. But it's
Speaker:a great opportunity to get to talk to them. And again, when I
Speaker:see those names and I know I've been talking to them via
Speaker:email for months, it just— it makes it full circle for me.
Speaker:I would venture to guess that the majority of the people who are coming to
Speaker:your booth, while the trinkets and the giveaways are wonderful
Speaker:and it's like an adult version of trick or treat, you're not wrong. But they're
Speaker:coming to see you. They're coming to see you because they value what you're doing
Speaker:for their profession. They value what you bring, and they're excited.
Speaker:I mean, we saw that this morning at the PSC Confirmation Ceremony.
Speaker:So we are so excited and proud of,
Speaker:you know, all of the PSC graduates. Yeah. Everyone who shows up to this conference
Speaker:and is honored in that way, but all the folks who are excited to
Speaker:become a PSC, right? And so I would imagine a lot of those conversations that
Speaker:you're having at the booth, Yeah. Are exploratory, right, in nature? Yeah, definitely.
Speaker:Because it's one of those that they're like, wait a minute, I've heard about this.
Speaker:Yeah. But what is it? Right. And why should I— why should it matter
Speaker:to me? And I think that's one of the things that I always love to
Speaker:tell people is like, if you care and
Speaker:want to spend more time in this industry, you've got to invest in
Speaker:yourself to give yourself the skills to succeed because you are
Speaker:dealing with so much more these days especially, and you're
Speaker:asked to be that dot connector for everyone in your community.
Speaker:And you can't do that if you don't know what dots exist out there for
Speaker:you. Right. And how to navigate that. And that's exactly what it is. It's
Speaker:navigating a broken system, and you really need to
Speaker:have unique education that meets that system of
Speaker:what is possible. And I think that's what's so great about this partnership
Speaker:that we have with ASC that I love. Because we can tailor
Speaker:the education to the skills that apply to them directly. Right. So
Speaker:even, you know, when I was talking with a few of them, they're like, well,
Speaker:why should I? What should I get out of it? Am I going to be
Speaker:able to apply something directly? I'm like, absolutely.
Speaker:That's what the whole program is designed to be. And for
Speaker:those that are lifelong learners, but
Speaker:it might be, Service coordination might be their second
Speaker:career in their life. And when they hear the exam and
Speaker:they're like, oh my gosh, I've never taken— I haven't taken an exam for 20
Speaker:years. Right. My job is to settle those nerves, make them
Speaker:understand why it matters. And this morning, one
Speaker:of the individuals that received it, I had coached her for the last
Speaker:3 months about why it matters, to say, we're here
Speaker:to guide you through it. You've got this. And when she
Speaker:earned that and submitted her score, tears
Speaker:just flowed. I was gonna say, there were tears in your eyes this morning. I
Speaker:saw them. But it might not be the first time I've seen those tears at
Speaker:a conference like this. No, because you get to know those— Because you're proud. I
Speaker:am proud. I am. It's one of those, because those that really
Speaker:invest in the time for the program and in themselves,
Speaker:when they earn that designation, my God, like, I feel like I've
Speaker:got all over the country because you are proud of them. Right. Because they,
Speaker:they put in the work and they deserve the credit. And they are investing in
Speaker:themselves. They're putting that effort back inside of themselves. They're
Speaker:saying, I am enough. Yep. That was a big message this week.
Speaker:And they believe in their ability to do it.
Speaker:And if they don't, if they're doubting themselves, I think they've got a pretty good
Speaker:cheerleader. I consider myself an aura fluffer. You do? Heck yeah. A
Speaker:what? An aura fluffer. Aura fluffer. I love it. I've never heard that. Oh, I
Speaker:love fluffing auras. Oh my goodness, that is fantastic. Because all
Speaker:you hear so many times is what you don't do well
Speaker:and like you're not enough. And so it's kind of
Speaker:like, no, this is the chance to say, yeah, you matter. And
Speaker:why not do it for yourself? Were you in the general session yesterday
Speaker:morning, Monday morning? I was not. Oh, okay. So
Speaker:Justin Michael Williams sang a song. I heard he was quite
Speaker:energetic. And the whole song, was I am enough, and
Speaker:then we had to do hands that says you're a golden baby, and you had
Speaker:to do it to your neighbor. And so as you're speaking, I'm just thinking of
Speaker:you saying that you are enough, you are a golden baby,
Speaker:and I'm doing the hand motions. Aww, I'm gonna get that song now. Yeah,
Speaker:it's good if you go to his Instagram. Okay. Plug it. Yeah, because on the
Speaker:days that, you know— If you go to, um, the service
Speaker:coordinator Instagram, you can find connection to his. But yeah.
Speaker:Absolutely. But it is, that's what you're doing. That's what you are doing. And you're
Speaker:100% right that when you're here in the booth and folks are
Speaker:coming and they see your face and it matches the voice. Yeah. And we were
Speaker:just— Tina and I were talking earlier about that, is the funniest and the
Speaker:greatest thing is when you talk to somebody on the phone for so long and
Speaker:you create this vision of what you think they look like, and then you meet
Speaker:them. And it's not a negative thing, but it's Not at all what you thought
Speaker:that person was going to look like. And you're like, oh, that's you. Okay. Exactly.
Speaker:And then there are some you get that vision and you're like, you are exactly
Speaker:who I thought you were. And you hug it out the minute that you see
Speaker:them. It's like the craziest human experience. Yeah, I
Speaker:love it. I love everything about that. Yep. And I know that they love seeing
Speaker:you here too. And I will say there is a huge interest in
Speaker:the PSC and you are putting in a heck of a lot of work. to
Speaker:continue to improve it. And so I don't know if you want to talk a
Speaker:little bit about the improvements that you shared this morning. We have been working
Speaker:so hard this past year behind the scenes creating a
Speaker:new website that will house the PSC program,
Speaker:an entirely new platform that we are working on this week.
Speaker:And so I feel like a proud parent and a scared newbie at the same
Speaker:time as we're making that transition, but This
Speaker:past year, we've been making sure the content meets the demand of what is
Speaker:going on in our ever-changing world and climate to be able to
Speaker:just say, okay, what resources do they need to be able to
Speaker:navigate that? And creating opportunities. If there are some
Speaker:organizations that don't want to put the financial
Speaker:investment for the full program right away, that's why we created the
Speaker:bundle series for like a microcredential. Nice. So if you wanna focus in
Speaker:on mental health, you can do that with this bundle series. And being able
Speaker:to create those pathways, it's not different content because they're
Speaker:all still part of the same PSC program, but chunking it out in
Speaker:opportunities that give them that micro-certification is a great way
Speaker:for them to kind of build that confidence in that interim piece. And then
Speaker:we're also really excited to be able to— the continuing education
Speaker:platform with our Topics in Gerontology, which are continuing
Speaker:education modules that you can do to maintain your PSC designation.
Speaker:Mm-hmm. We've launched a new platform for that as well, so there's
Speaker:been a lot of new stuff going on there. All 31 modules are
Speaker:now available in new
Speaker:opportunities that they have with integration, and
Speaker:the— our instructional designers at Ohio State have been really
Speaker:into this project and making it bring it more to life
Speaker:with some of the content. Mm-hmm. So we're really excited to see see what happens.
Speaker:And then now that we've launched that particular one,
Speaker:for the first part of 2027, we're going to be creating a new mental health
Speaker:series as part of that topic. So important. It is. And there's just so
Speaker:much— I'm privileged to work with my director who's a
Speaker:neurogeropsychologist and such a passionate changemaker
Speaker:that wants to give the service coordinators the
Speaker:resources that they need and do it in ways that are
Speaker:going to make a real impact. I love it. Go Bucks! Go Bucks!
Speaker:O-H-I-O! I will say that you are a—
Speaker:you have— you definitely have people, you, as you said, your director and the
Speaker:instructional design team, but you are a one-woman show for the most part, right?
Speaker:I am. Yep. I like to say I get
Speaker:1.1 in my office. I'm the one. Dr. Gwynn
Speaker:is the 0.1, because, you know, I get a percentage of his time.
Speaker:But yeah, I'm a one-woman show. And it's one of
Speaker:those that because I feel so passionate about making
Speaker:a difference, and that's all I've ever wanted to do is to try and make
Speaker:it easier for other people. That's why I'm getting my MSW myself
Speaker:right now. So proud of you. Thanks. You can say that in 2 more
Speaker:semesters. You're gonna get it. So, so in that respect, it's just a
Speaker:way to kind of continue to pay it forward, but lead by example too. Yeah.
Speaker:I was going to say, if they can do their
Speaker:continuing education and continue to invest in themselves,
Speaker:it's only right that you continue to invest in yourself. Absolutely. I guess I need
Speaker:to go get my degree, huh? There you go. Another degree? Why not? Maybe I
Speaker:should get my PSC. Oh, we should do it at the same time.
Speaker:Let's do it. Let's challenge each other. By next year, you and I are both
Speaker:PSCs. Okay. All right, deal. You guys heard it here. Next year, we're going to
Speaker:walk across the stage and give ourselves pins. Hey, nice. I'll shake your hand. You
Speaker:shake mine. Yeah, I love it. Thank you so much, Jen. My pleasure. Always,
Speaker:always a blast having you here. And they love it. I appreciate you guys so
Speaker:much. I appreciate you too. All
Speaker:right.
Speaker:I'm sitting here with WellCare's Kyle Pitts,
Speaker:the 2026 National Service Coordinator Title Sponsor. I'm so
Speaker:happy to have you here today. Thank you so much, Michelle. I'm happy to be
Speaker:here. Happy to be at ASK again. Yeah. How many years have you guys been
Speaker:coming to ASK? 4 years. 4 years. You know, when
Speaker:they were asking, though, you were asking how many people have been here 1
Speaker:year, 2 years. And I'm like, we've been, you know, it feels more like a
Speaker:reunion now, more so than just coming as a sponsor. I'm like, I see so
Speaker:many familiar faces and, you know, it's just really great. I'm always like,
Speaker:oh, there, I know you. I know you. Yeah. You've been here since the beginning
Speaker:too. Yes. You personally. Yeah. Right? You were here the very first year. Where was
Speaker:the first conference? Was it D.C. that you were at the very first time? National
Speaker:Harbor, I think it was. You were in National Harbor. Okay. Yeah, that was our
Speaker:first. It was right around post-COVID too, I think. So first one
Speaker:post-COVID. So you were in it with all of us and figuring out how to
Speaker:navigate that world. Yeah, absolutely. You know, it was
Speaker:challenging on our own end, but no, you know, since that
Speaker:first year, it just really, you know, we came to learn just,
Speaker:you know, one, talk about WellCare a little bit, but learn more about the service
Speaker:coordinator role. And then obviously we've just stayed since Yeah. You know,
Speaker:learning what service coordinators do, what they need, how many things
Speaker:they juggle all the time each year. We've found we're like,
Speaker:well, let's get back because I feel like we have— it's a perfect fit
Speaker:for us and for them to kind of, you know, take some of that burden
Speaker:off their shoulders every bit in any way we can. Yeah. And you guys
Speaker:sponsoring every year really helps create an event that is
Speaker:not only meaningful, filled with education for the service
Speaker:coordinators, but is also fun. Yeah. So talk to me a little bit about
Speaker:some of your favorite things about being a sponsor. What are the things that you
Speaker:walk home, you go home after this and you're like, man, that was so fun?
Speaker:Well, first off, just talking to everybody. I mean, the interactions with
Speaker:everybody. There's always so much excitement. And I always
Speaker:joke because I'm like, the one complaint we'll get most of the times is just
Speaker:the states that we're not in. Yeah. And people will be like, why aren't you
Speaker:here yet? Why aren't you in Maryland? Or why aren't you in Colorado? I'm like,
Speaker:I wish we're just, you know, we're just not there yet. But
Speaker:that, and I just love curating the event to where it's going to
Speaker:be, you know, make the most sense for the service coordinator. So,
Speaker:you know, finding that perfect giveaway, like this year it was 100 degrees in Austin
Speaker:and we had little fans. Perfect. Worked out. And then our little
Speaker:craft room that we did to kind of showcase some of the events that we
Speaker:can bring to the community. That was such a hit because people are like, It's
Speaker:just nice to be in this quiet space. And we're like, yeah, and we keep
Speaker:it very casual. You got the fans running the entire time? Oh
Speaker:yeah, it's nice and the AC's blasting in there. So it's been great.
Speaker:I'll never forget one of the first times
Speaker:that you guys— I think that was in DC. I don't remember much about Anaheim,
Speaker:but I think personally just because it was such a chaotic first event back.
Speaker:But I remember in DC and you guys had your booth
Speaker:And you were front and center and everyone
Speaker:came out of general session and you guys were giving away cookies, I think.
Speaker:And I can't remember what else was there, but it was you and Allie. And
Speaker:anyway, you were bombarded. You guys went through all
Speaker:of your giveaways in record time. And yes,
Speaker:we learned some, we learned some real lessons that time. And not to
Speaker:say that we have not done other conferences. you know, consider ourselves pretty
Speaker:much experts on, you know, doing things like this. We were not—
Speaker:we were not ready. We, you know, it was like a swarm of locusts
Speaker:just coming and, you know, everything was gone. And we were just, you know, our
Speaker:boxes were in shambles everywhere. And we're like, we need to get more things. We're
Speaker:like, what just happened? Yeah, I remember walking over to you guys and you're like,
Speaker:what was that? That was amazing. That was incredible. These people
Speaker:are amazing. And we had so many good conversations. And but now we have it
Speaker:down to a science. Like, pace the giveaways and, you know, bring them things. And
Speaker:they know, they know that if they come to the WellCare booth, because you're
Speaker:everywhere, you're everywhere in this event, you are embedded in this event, and they're so
Speaker:appreciative and they're so grateful. And we're so appreciative of all your support over the
Speaker:years. And we hope that we continue to have it as years come. Yeah, absolutely.
Speaker:And we love this partnership. You know, it's just an investment
Speaker:into this partnership, you know, on top of this event, you know, all the work
Speaker:we do throughout the year, whether it's on-site virtual presentations,
Speaker:you know, whatever value we can bring to the service coordinator, we just try to
Speaker:do. So it's been incredible for us. Yeah, and that investment trickles down
Speaker:to the residents, right? I think oftentimes we talk about how
Speaker:our service coordinators are so humble, right? They don't, as much
Speaker:as they love what they get for themselves, what they're really there for is
Speaker:what they can get for their residents. And so I know that everything that you
Speaker:guys do to support not only the service coordinators, this profession,
Speaker:this association, this event, it really is supporting, you know, over
Speaker:half a million residents across the United States. And so that is something to be
Speaker:very proud of and we're very grateful for. Thank you. Absolutely. Hey, that's our mission
Speaker:is transforming the health of the community one person at a time. So
Speaker:it starts with those residents. Yeah. It's a perfect partnership, isn't it? Absolutely.
Speaker:All right. Thank you so much, Kyle. Thank you, Michelle. Always a
Speaker:pleasure. All right.
Speaker:I'm sitting here today with Tina DeYoung at the National Conference for
Speaker:the American Association of Service Coordinators. Our 2026
Speaker:conference, and it is your first time, as I understand, right, Tina? It is. So
Speaker:tell us a little bit about your journey as a service coordinator and what brought
Speaker:you here today. I've been a service coordinator in Wenatchee,
Speaker:Washington, which is in the center of the state, okay, for 4 years,
Speaker:and I've been in some type of an elder care
Speaker:industry since 2012, okay, and I've been wanting
Speaker:to come to the conference ever since. I heard about
Speaker:it a month after I started. Okay. But we had
Speaker:some grant issues that we had to work out for me to be
Speaker:able to come. Okay. So you're here. You're here in Austin. How long was the
Speaker:flight? Let's
Speaker:just say I was supposed to have been in Austin at 8
Speaker:o'clock Saturday, and I got into my hotel room
:30 in the morning. Oh my goodness, that first night you got some good
:sleep then, huh? Oh yeah, it was a good thing stuff didn't start on
:Sunday till noon. Yeah, so you had some delays. I did. Okay,
:well, I'm just glad you're here. I am too, actually.
:So what was the most exciting thing about being able to get to come to
:conference after all this time not being able to come? When you were preparing
:and you were planning, what was the most exciting thing to you? What were you
:looking forward to the most, I guess I should say? Just learning more about the
:position. Because we've been pretty isolated,
:I kind of took the book and made it what I wanted
:the position to be. And so I just was kind of wanting
:to get more of a perspective from other people on how they
:made the book work for them. Have
:you gotten it? Yeah. Yeah, there's still a lot of
:questions I have. Especially because my background
:isn't social work. Oh, okay. I have a business degree. Oh, wow. So
:for me, it's get in, get it done, and get out of there. Yeah.
:And with social work, it's get in, stay in, write about it, and then
:write about it again. Yep. And then maybe get out of it. So
:getting used to doing that is always a challenge. It's definitely not a
:profession— anytime you're working with humans and
:individuals, I think there's an assumption that we can fix things
:quickly. And that there's one size fits all for a
:problem, right? Right. And that happens in business, right? Right. There's
:specific algorithms of how to fix certain things. There's a
:budget that's a very clear process, all of those different things. But when we're working
:with humans with issues that they're dealing with on
:a daily basis and you're trying to help them resolve, there can be multiple answers
:to a question. Well, and not only that, I was in sales, so— Oh my
:goodness, yeah. Yeah, I dealt with personalities and stuff, but you still
:had a product you were trying to get across.
:People aren't a product. No, they're not. And on top of
:that, I deal with stuff with my own dad. Yes.
:So, you know, you don't just leave it at work. It comes home with
:you too. Yeah. And there's some reason
:parents, when you have all the answers because you do this all day long,
:They still don't listen to you. Yeah, it's a lot harder when they're your
:own parent or family member, isn't it? Yeah. Yeah, it can be. But I bet
:you feel so much more knowledgeable in, in going through
:the caregiving role in addition to what you're doing day in and day out. Yeah,
:I do. So prior to the conference, talk to me a little bit about the,
:the 4 years before you got here. What was education like for you? Since you
:couldn't come to conference, you couldn't see your peers, but what were you doing to
:try and bring yourself up to speed in the service coordinator realm? Well,
:I did take the PSC. Awesome. Which was very
:enlightening. It helped me learn a lot. I was talking to
:Jennifer, right? Yeah, Jennifer. Yesterday, and they're going to have this
:aging curriculum come out, and I'm
:really excited to do that because I need more of that
:social work Yeah. Education that I've got.
:Yeah, that is exciting. And it will— it's nice because with the
:PSC, you're then required to continue that education. We have to
:do that with HUD, obviously. They say, you know, you have to have so many
:certain hours of training. But I think with the PSC, it just elevates
:those areas of expertise and continues to challenge you
:to learn more. Exactly. And it— and it's— I assume it's all very
:applicable To the work that you're doing. Well, yeah. I mean, I'm in
:a 202 Section 8, which
:is all elderly or disabled. So how many,
:how many residents do you have? Last count, it was
:142. Wow, that's a lot. And I have 146 apartments.
:I assume you're full-time. I am full-time. That's, that's a blessing. I,
:yeah, full-time. It's only you, right? Yeah. Right. I've heard stories where
:142 could be a part-time person and I'm like, oh my goodness. Oh, I was
:that for a while. Were you? Yeah, yeah, that happens sometimes with the funding
:mechanisms, and until it gets all kind of fleshed out, that can
:happen. And I think, you know, we're a nonprofit, so I think it's our board
:also understanding the position. And, you know,
:one of the things that you've talked about a lot is
:getting people to understand what a service coordinator is,
:that it is a profession, right? That we
:are on the same level as the administrators, you know,
:knowledge-wise and stuff, to make it more of a
:profession instead of, oh, you're just that person that, you know, shows me how
:to do my DSHS paperwork. Right, right, absolutely, that you're
:respected and you're appreciated in the realm that you are in the building.
:One of the things that I am
:always thinking about is you know, someone like you who came from the
:business world and your knowledge potentially was not that it
:is today and learning not only
:content, so on-demand content that we offer, coming to
:conference and learning that content, but learning from your peers. So one
:of the things I've noticed about you is that you're very active on our Just
:Ask community, which I appreciate, and I'm so grateful that you are. But can you
:talk to me a little bit about your choice of being on
:that community and what you gain from a community like that and whether or not
:that also translates to this conference and meeting people in person.
:Actually, it has. Samantha Culver,
:yeah, she and I have talked a lot on
:the community, and I'm really excited to be in her class
:this afternoon. And so she and I have met up the last
:couple of days and gotten a chance to talk about
:our experiences and stuff.
:I think the biggest thing about— I always call it a blog,
:whether whatever it's called, is that I've
:been allowed to tell my boss, hey, I learned this.
:Mm-hmm. Oh, I'm not the only one dealing with this.
:There was a big one on Canva. Because a lot of us do our
:newsletters, and with Publisher going away in
:October, that was one of the first things I put on there.
:What are you gonna do? And I've taught myself Canva. Good, good,
:good, good. And then there was another gal on there that was actually gonna hold
:training classes, which was great. Yeah. So I think it's
:just getting that knowledge and be able to— oh, by the way, no, I saw
:that on there. I'm not the only one that has to Yeah, yeah. And that
:was the hope of that community. And I laugh because the Canva conversation is something
:Ross and I have had a lot of conversations about because we, we as
:an association too see that community as something that helps feed our work.
:So it helps us to know what your needs are and how can we continue
:to create opportunities and products and things of that nature to help support you.
:And so I giggle because the Canva conversation is something we've talked a lot about.
:And, you know, And from a perspective of folks who are not in the field
:every day, you know, we had no idea that the newsletter was such a
:challenge and publisher going away was going to be such a challenge. And so,
:you know, it's those type of in-the-moment type of
:conversations that I think are really helpful. And then also
:being here and being able to take that conversation from online to
:in-person and continue the conversation is really great. I love it. Well, and I
:think too, we get not only a conference, we get to
:actually meet you guys. You know, we get emails from Melissa,
:we get emails from you and stuff, and it's nice to put those
:real faces, not just a picture, but a real face to the name. Yeah,
:and we feel the same way. You know, I mean, it's— I've been doing this
:work for so long and talking to service coordinators over the phone my entire career,
:and one of my favorite things is that We all do this where we naturally
:imagine what somebody looks like or who we're talking about, right? We create an image
:and then we get to meet those folks in person and we're like, oh, that
:is not what I pictured. Not at all. And it's not a negative thing. It's
:just funny how our brains create some sort of an image, at least with the
:community. Sometimes I'm like, oh, okay, that's what that— but it's still just a picture.
:Just like you said, it's still just a picture. And so for us, it is
:so amazing for us to get to meet you guys too, because it only continues
:to build those relationships, that trust. That assurance that there's somebody out
:there who has my back. And so I'm so glad you got to
:come this year. I am too. And I'm sorry you had trouble flying in, but
:it sounds like you— On the positive point, I'll fly out Thursday,
:I'm taking Friday off. Oh, perfect, perfect. And then you'll come back in
:Monday all energized and ready. Exactly, with a
:whole full brain that's going, how do I now take all this
:information that I've gotten and then relate it to my residence. And you piece and
:parcel it in. You know, I mean, I think that oftentimes
:when we go to conferences like this, we leave with such a wealth of knowledge.
:And at times, I don't think it hits us right away. There's moments that will
:come up. Like, example, there was somebody who came over to me earlier today and
:she was talking about how last year she took something
:from a session about hoarding and she really was hopeful
:to take something that she was going to apply. And it took a few months,
:but she finally got to apply that and it change the trajectory
:of somebody's life. And she's like, I can't wait for my next one this year.
:I know there'll be something. But it doesn't immediately happen. It's like as you're
:working through a problem and you're like, oh wait, I remember somebody talked about that.
:And now you can also say, hey, anybody in the community, did you attend this
:session? Did you, you know, all of those different things where you guys can refresh
:each other as well as we move forward into next year too. Well, true. And,
:you know, we have this— the conference, the classes have been so
:full that you don't necessarily get that intimate part
:of that one-on-one, but we can turn that into doing
:it when we go back online and say, you know, hey, Samantha, did you
:get this when we were talking about that? And so I think that makes a
:difference too. Yeah. When I first had the idea of the online
:community, it was interesting because we did the virtual conference. So during
:COVID we had to shut everything down. We had to do 2 virtual conferences. And
:one of the things that I witnessed and I didn't expect was that
:communication. Because we're in these big sessions and it's— it would
:be rude for us to sit and have a conversation outside of that. And then
:we're moving to the next session. And so you don't even know who you're sitting
:by. Right. And so during the virtual conference, people were able to say,
:where are you from? What are you— you know, we would have so much more
:information. And so coupling both things together felt like a
:natural opportunity. And I'm really glad that you are
:capitalizing on both of those aspects right now. And a
:cool thing would be like to do a virtual
:kind of area,
:like state or that kind of thing. Because
:literally I'm in the center of the state and anybody else in this
:position is at least 2 and a half hours away. Yep, it's isolating, isn't it?
:Yeah. Isolating. And then trying to, you know, I love a lot of the
:comments about, well, I partner with this person, I partner with that person, and
:I'm thinking, I have one hospital, I
:have maybe 4 home care companies,
:and so I don't have the breadth of
:vendors that I could go to and say, hey, will you do this for me?
:Right, right. And so that, that's a challenge. And so you end up doing a
:lot of that yourself. Right, right. And, you know, I mean, I
:think there's opportunity too, potentially to
:learn more about the advocacy process. I know you mentioned
:Melissa Harris earlier and, you know, how do we recognize needs within
:community and then advocate for more services? Right. Obviously, you're not gonna be able to
:get an entire hospital built, but if you do, I mean, I will tell that
:story all day long. But you know what I'm saying? Like when you identify needs
:because of 146, 142 people living in this one
:property, Maybe there's an opportunity for more resources
:because you start to, you know, tell local government, hey, this is needed
:in our community. Well, a cool thing on that. So I
:usually have the mayor of Wenatchee in come once a year. And
:when he was in last year, our complaint was we're on 2
:pretty busy streets. And when the residents go to catch the
:bus, they've got to cross these 2 busy streets. We got
:signs put up saying crosswalk, and then we got a
:flashing crosswalk. Fantastic. But it was because he
:was here in our building, and we said, this is what
:we need. That's fantastic. So yeah, it's amazing
:your voice has merit when you don't realize it does. Yeah, I'm
:gonna challenge you. Next year, I want you to do a presentation about getting that
:crosswalk and how you can advocate with your local
:government. Her face is big eyes,
:but— Maybe Samantha and you could do it together. She's
:presenting this year. So there's an idea. You know, that's good too, because
:she's in a small area too. She is in a small town too. There's your
:challenge for next year. I can't wait to see you on the agenda.
:Michelle, you're killing me. Well, Tina, it's been wonderful talking to you.
:I hope you have a great flight home, and I can't wait to see you
:in the Just Ask community when we get back. Thanks, Michelle. I appreciate it. Thank
:you.
:You should be a PSC. The Professional Service Coordinator designation
:lets everyone know that you are the best of the best, committed to the
:highest standards and providing the best information to your residents.
:Learn how you can be a PSC at servicecoordinator.org.