Artwork for podcast In & Around Podcasting
OpenAI TBPN Acquisition: Comms Strategy, Spotify AI Playlists & Summer House!
Episode 2914th April 2026 • In & Around Podcasting • Captivate
00:00:00 00:55:32

Share Episode

Shownotes

OpenAI recently acquired TBPN (Technology Business Programming Network). Rob and Elsie discuss the relationship between Sam Altman and TBPN’s John Coogan, the network's high production value, and what it means for OpenAI’s public-facing brand as they head toward an expected IPO.

Elsie takes a moment to celebrate Frank Racioppi’s recent Forbes piece, giving him his well-deserved flowers for his thoughtful advocacy and committed support of the independent community. While the article is titled "There's A War Of Independents In Podcasting," Elsie highlights how Frank successfully name-checks the creators and shows that mainstream media often ignores. She suggests that while the "war" framing reflects the struggle against celebrity-driven network dominance, the real story is the robustness of middle-tier creators who are building sustainable, profitable businesses on their own terms. Finally, the episode looks at Spotify’s rollout of AI-prompted playlists for podcasts and the ongoing friction of cumbersome guest intake forms.

Come to hang out with us!

⭐️ Apple Podcasts Video Q&A, with Elsie Escobar - YouTube

Links to interesting things from this episode:

People & Shows

  1. John Coogan & Jordi Hays: Hosts of TBPN (Technology Business Programming Network).
  2. Frank Racioppi: Owner of Earworthy and Forbes contributor.
  3. Cynthia Bemis Abrams: Host of Advanced TV History.
  4. Ciara Miller: Reality TV superstar highlighted in the Flattering Ram.
  5. Bitch Is Better
  6. Bravo! We're Black
  7. Morally Corrupt - YouTube
  8. Dumpster Dive
  9. Snark Bait
  10. So Bad It's Good with Ryan Bailey

Apps & Technology

  1. Scooter Labs RSS to CSV: scooterlabs.com/hacks/rss2csv.php
  2. Spotify AI Prompted Playlists: creators.spotify.com/resources/news/prompted-playlists
  3. Captivate WordPress Plugin Sync: wordpress.org/plugins/captivatesync-trade/

Articles & Episodes

  1. OpenAI acquires TBPN | OpenAI
  2. There’s A War Of Independents In Podcasting
  3. DAX Expands Into Podcasts Targeting The ‘Missing Middle’ As Ad Demand Grows. | News | podcastnewsdaily.com
  4. Top podcast advertisers | Magellan AI — Podcast advertising analytics
  5. In & Around Podcasting Episode 25: Featuring Frank Racioppi.
  6. Everything you need to know in the 'Summer House' scandal which exploded this week

In & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.



This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Chapters

Video

More from YouTube

More Episodes
29. OpenAI TBPN Acquisition: Comms Strategy, Spotify AI Playlists & Summer House!
00:55:32
28. The Podcasting Gods Were Not Done With Us
00:52:22
27. Understanding the Legalities of Podcasting with Gordon Firemark
00:41:36
bonus The Podcast Show 2025: Insights and Highlights
00:45:41
26. The State of Podcasting in 2025 with James Cridland
01:01:47
25. The Future of Podcast Networks
00:49:31
24. Has Podcasting 2.0 Failed?
00:50:24
23. PodFest: A Legacy of Community & Growth with Chris Krimitsos
00:36:05
22. Video Podcasting: What It Means for Podcasters
00:54:02
bonus An Important Message for Indie Podcasters, and a Small Format Tweak for 2025
00:13:12
21. How Much is The Podcast Industry Really Worth?
00:51:20
20. AI in Podcasting: Enhancing Creativity or Threatening Authenticity?
00:41:51
19. What's Attracting Sponsors in 2024? (Live from PodSummit YYC '24!)
00:58:28
18. Are Top Podcasters Correct About Podcasting's Biggest Challenges?
00:50:37
bonus Apple Podcasts Now on Android via Web Player!
00:15:23
17. Podcasting Has an Analytics Problem
00:50:12
bonus Podcast Movement 2024 Survival Guide
00:47:02
16. Is Podcasting in a Slump?
00:45:36
15. Value4Value, the Philosophy with David Medus
00:50:02
bonus Inside the New Captivate 2.5 Dashboard Upgrade
00:43:01
14. Is Value4Value Dead?
00:54:56
13. Which Podcast Hosting Company is For Sale? Plus... Good or Bad for the Industry?
00:46:49
12. Apple, Spotify, YouTube: Are Platforms Making It Harder to Start and Grow a Podcast?
01:11:13
11. Spotify Removes Recording Feature - What Now for Podcasting Tech Stacks?
01:06:23
10. The Podcast Show London 2024 Review
00:48:48
bonus Retrospective: 9 Expert Insights on the Podcast Industry
00:15:30
9. Does YouTube Actually Care About Podcasting?
00:35:18
8. Is the CPM Model in Podcasting Really Sustainable?
00:47:56
7. Does Podcasting Still Need the IAB? A Deep Dive with James Cridland
00:49:55
6. Why Do Podcasters Quit by Episode 5?
00:52:35
5. Do Small Podcast Apps Really Have a Future?
00:49:54
4. Podcast Movement Evolutions 2024 Review PLUS Industry Insider "Stupid Stuff!"
00:54:35
3. Does AI Need Regulation in Podcasting?
00:52:01
2. Is Podcasting 2.0 Pointless?
00:38:21
1. Podcasting's Death is Greatly Exaggerated, Right?
00:41:33
bonus Behind the Scenes - The Making of In & Around Podcasting
00:21:23
bonus Behind the Music with Catherine Rannus
00:28:26
trailer A Fresh Look at the Podcasting Industry - What to Expect
00:02:45