E044: The Rise of AI in Marketing with Chris Andrew
Episode 169th April 2025 • The BIG Strategy Podcast • Jeff Eyet
00:00:00 01:00:27

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From his roots in New Hampshire to building a successful career as an AI entrepreneur, Chris Andrew dives deep into how AI is revolutionizing business strategy. With a background in economics and a passion for tech, he shares powerful insights from his time at Intuit and in the startup world. Chris explores cutting-edge marketing frameworks, consumer behavior in the age of AI, and how businesses can stay ahead of the curve in this rapidly changing landscape.

In this episode, we explore:

  • Chris Andrew’s journey from economics to AI entrepreneurship
  • How homeschooling cultivated innovation and curiosity in business
  • Intuit's customer-centric strategy: key lessons for success
  • The impact of social media on business growth and strategy
  • AI’s role in shaping consumer behavior and marketing trends

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