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Welcome to the Six Figure Business Mastery podcast, where every week Kirsten and
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Jeanne dive into the essential topics to fuel your business growth, from
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copywriting to course creation, mindset to video marketing, they've got you covered.
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Tune in for expert guest interviews on all things marketing and
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business, and learn how to work on your business, not just in it.
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So get ready to unlock your business potential and take it to the next level.
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What if procrastination isn't a discipline problem, but a pattern in
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your brain you can actually rewire?
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How exciting is that?
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I'm excited to introduce you to Tammy Magnuson.
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Her company is NeuroReset, and she's gonna tell you more about that, and
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I'm excited to learn more about that.
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So welcome to the show, Tammy.
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It's lovely to have you.
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Thank you so much.
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I'm so grateful to be here and really happy to connect with you ladies.
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Tammy, I am so excited about this conversation too because I love the
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idea that we can rewire our brains.
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So it's not about discipline, it is about something going on
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that we can actually change.
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So I'd love to hear your journey into this whole niche and this whole industry.
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How did you end up helping people rewire their brains?
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I became a eutaptics practitioner in 2018 and got my level
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four certification in 2019.
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And the reason was I was going through a custody battle.
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So I had three older children, and they had been raised by me.
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Uh, my oldest I think was six when I got divorced, and then they had lived with me.
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I was a h- homeschool mom, and we just did everything together pretty much.
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They went to their dad's every other weekend sometimes, but he realized that
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he wanted it to be very stable for them.
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They got to have the basic life that we had before we got divorced.
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And in 2011 he got married, and so I was already remarried with another child.
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And in the court case, of course, I was waking up in the middle of the night.
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I had stacks of papers that I was like, "Tell the judge this," and
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"Don't forget that," and "The kids said this," and "I did this and ah."
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And so it was just so stressful.
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It was worse than my divorce, worse than any experience that I've had up until
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then because it was so out of control.
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And at that point I had tried everything I knew.
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Praying, reading the Bible, going to church, asking for
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help, seeking out friends.
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I had tried medicine for a little bit, didn't like that.
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And I was just scrolling on YouTube and luckily I ran into this guy who
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said, "Everything in your brain is you." And it made me pause, and I'm
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like, "Mm, I don't believe that.
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Prove it." You know?
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So I kept listening a little bit and he's like, "If it's not happening
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right now, if it's in the past or it's in the future, then it's only in
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your mind and your imagination, and therefore you can do something about it."
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And I was like, "What?" Yeah.
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What?
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How?
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How can I do something about it?
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So he talked about this technique, and he actually said something
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that really stuck with me.
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He said, "Whatever you think about them, you think about yourself."
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And I was like, "Hmm." I don't think I believe that, but let's try it.
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So I was thinking, "He's a jerk."
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I'm like, "I'm a jerk." And I'm like, "Well, I am kinda being
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a jerk right now." Like, that's not my personality or anything.
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Yeah.
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But right now I'm kind of being a jerk to him, so I'm like, all right.
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So I do the technique, and that felt better.
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And then I'm like, "I hate him." Like, I had never said hate out
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loud about anybody, 'cause I was taught you don't say that, right?
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You just feel it and you think it, but you never say it.
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Well, the truth was I did.
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So I said it out loud, and then I'm like, "I hate myself." And I was like,
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"Yeah, I can kind of notice that if I do that hate feeling, I hate myself." So
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then I did the technique and let it go.
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And then I'm like, "He's a cheater." And I'm like, "Ha, there's no way you're
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gonna ever say that about yourself."
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But I said, "I'm a cheater," and I sat with it.
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And my brain said, "You're cheating yourself out of peace." And by then I
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had enough little bit of peace that I kind of liked it, and that's a key thing.
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We don't really like peace, not because it's safe for us or healthy or good.
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We don't like it 'cause it's not a pattern that we practice.
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Mm-hmm.
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So I thought, "That's true. I am cheating myself out of peace." So I
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let it go, and I did this for about two straight hours, and everything changed.
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I was like, "What is going on with my body?" It's like my brain could
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finally relax, and my body followed.
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So I had a court hearing date, and my… I was dropping my kids off at my
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friend's, and we're talking and laughing.
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And she's like, "Tami, you're gonna be late for court." And that's
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when I realized things had changed.
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Like, I wasn't stressed out getting my packs of papers and everything.
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And also, when I actually talked to the judge, I was
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raised in a very authoritarian parent household with parents.
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And so when I was in court, I often just shut down.
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It was just an instant freeze.
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I couldn't talk to the judge.
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I couldn't think of what to say.
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Everything was shut down, and this is all normal brain activity.
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So for the person that's really struggling with anxiety and depression,
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I want you to know your brain is working the way it's meant to.
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It's just that you don't know how to relax the brain so that you can control it.
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You can control the things that your body seems out of control about, right?
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The shaking, the nervousness, the sweating, the can't
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think, the fast breathing.
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Just all those stresses.
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So I went to court, and actually things turned out pretty lovely,
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and my kids are fine even though my brain wanted to go to all the, "Oh,
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they're never gonna live a happy life.
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They're going to be, you know, tainted forever," and all those things that we
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say when we're going through stress.
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And I think in part it was because I was able to relax my own brain.
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So it happens that in 2017, so how many years later?
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Eight years.
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Well, I shared this with some of my friends, and they
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were like, "That's weird."
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And I'm like, "Oh, it is?
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I thought it was logical." I was like so excited that it was logical, and they're
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like, "Hmm, that doesn't sound, you know, g- good or this or whatever." And I'm
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like, "How can it not be good if it's good for me?" If it works, if it works, yeah.
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Exactly.
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It doesn't make sense how it cannot be good.
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But I was kind of quiet about it, but then in 2017 I had an old knee injury come up.
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I had just bought a pony party business, so I was out taking ponies to little
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kids, and hauling and driving and cleaning, and my knee started swelling
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up so huge and I was on crutches.
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I had surgery in 2000, or '19.
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Oh my gosh, 19.
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1988 and 1989 I had my ACL reconstructed, and when I went to the doctor for
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it he's like, he said, "There's no ACL, there's no meniscus, there's
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no cartilage. You're bone on bone. There's nothing we can do." I sent my
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MRI out to three different doctors.
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I'm like, "What other options do I have?" And they're like, "None,
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'cause I have these big screws in my bone so they don't have enough bone.
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There's like nothing they can do." So I'm like, "I wonder if that stuff could
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work on this?" I'm like, "Probably not, like, this is like real." And so I hired
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a practitioner and she's like, "Well, if it can feel different when we're
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just talking about it, would you think that there's some emotional component?"
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And I said, "Well yeah, that's logical.
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If it could change by thinking about it, then there's some validity there."
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So she starts asking questions and then I'm like, the pain went to a three,
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and then it went back to an eight, and then it kind of stayed at an eight.
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And then if I thought about getting up it went to a 10.
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And so she gave me some tools for what to do every time before I stood up, before
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I imagined this bad thing could happen.
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And we also dealt with the memory.
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I talked about memory reconsolidation because the subconscious is just holding
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all of the, all of… Everything we see here, feel, taste, hell, cells, touch,
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smell, and all of our self-talk, right?
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Everything that's been said to us.
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And so the memory of that tragedy when my injury was, had first happened
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was playing in the back of my mind, but I didn't realize it, and none
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of us do until we become aware.
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Oh, there's this part that's helping us breathe and blink and run all the
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fluids in our body and beat our hearts and we tie our shoes, eat, talk, walk.
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All of this is managed because of memories.
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And so that makes sense to me.
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So we did the memory reconsolidation on my knee, and it started improving,
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but more than that, it opened up a little corner of my brain to other
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options, and I know we talk about manifestation and magnetization, but
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things just started showing up for me.
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Friends reached out and told me about the Melt Method.
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I learned about pain-free by the Goksu method.
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I learned about DMSO.
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I learned about cabbage.
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Cabbage helps bring inflammation out.
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I was like, "Okay, I'm trying it all." Within two weeks I was off
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crutches, my swelling was gone, and I canceled my total knee replacement.
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So at that time I was like, "I don't care if this is weird, I
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gotta go learn some more about it." So I studied for two years.
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We have to do 100 hours in different techniques for each week that we spend,
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each level that we spend in eutaptics.
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So I spent two years and about 400 hours of learning on top of
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extra learning, and here I am.
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My gosh, I love this.
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I, I'm like so interested in your story.
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I'm just like so… Wow.
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I mean, yeah, 'cause we all have physical pain at some point from an old injury.
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There's always something there.
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And then we do… I love your idea of the subconscious mind, it's
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memories telling us how to breathe.
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It's memories telling us to get upset if we get a certain cue, right?
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Or a trigger, so to speak.
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Exactly.
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So working through those memories… Okay, quick pause.
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So I love this.
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Can you give us some examples of how you've worked with clients?
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And not names obviously, but how some, maybe some of their transitions,
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because I loved hearing yours.
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So I'd love to hear how you've worked with clients to help them
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have those types of transitions.
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So when people come to me for an emotional thing, or even procrastination,
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like this is supposed to be about activating inner motivation to
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end stopping procrastination.
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We need to figure out what is that sensation?
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What is the feeling?
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Because that's something that the body is relating to us over and over and
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over, just like any stress, right?
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It's telling you, "Oh, my heart is beating," and we just maybe ignore it or
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whatever, but what if we didn't ignore it?
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What if we started figuring out where did this pattern start?
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So that's one of my first questions is like, "Where's the first time
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you ever felt this?" Even if it was way less of a feeling, your brain
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developed those neural pathways almost completely before you're seven.
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They're developed by the time you're two 80%.
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So this is before you even really remember.
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Your brain is just link firing and wiring, or it's linking and storing.
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If somebody says to me… Let's see, like some IBS people might say, "I'm
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allergic to potatoes," for instance.
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So then, well, how… What does that potato remind you of?
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Where's the first time that you had a potato?
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What else was going on at the time?
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Because it's not always about the potato, it's about what's
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the experience around it.
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That's where the brain fires an emotion to this object, potato.
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So if they're… Then all of a sudden they might say, "Oh my goodness, my mom
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and dad were having a terrible fight."
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So now the brain feels like a potato is a fight.
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Well, then the body's gonna say, "Don't eat that, and we'll help you not eat
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it." You're gonna have, you know, a rash or an allergy or something like that.
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So with procrastination, what are some of the things that people experience?
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Right.
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So procrastination is typically a fear, and most of the time it's a future fear.
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So we're really not aware of the worry, but we call that a bad imagination.
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Okay.
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So people like to have bad imaginations because that's what
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we're used to when we worry.
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So a lot of times if you just find out like, "Well, what's the bad
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thing that can happen?" They'll tell you, and then you can say, "How
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do you even know that's possible?"
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And then we go right back to a memory.
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So memory reconsolidation isn't about… A lot of people tell you, "Rewrite the
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memory," or, "Pretend it's different," or, "Act it out in a different way."
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And those are all conscious activities, but the subconscious is still gonna
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hold that old memory in the same manner.
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You haven't overpowered it, just like you're not gonna
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overpower breathing, right?
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Your body's gonna breathe for you after you pass out.
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So we really need to step into it as though you are that
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child dealing with that fear.
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Most of the time it's the kids are… You're a child laying on the couch
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watching TV and mom and dad come in and are like, "Get out there and haul wood,"
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or, "You didn't even do the dishes," or, "The garbage still needs to be taken out.
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Get out there." And so it's just this old drama of getting in trouble for relaxing.
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So instead of relaxing about something that needs to get done, they feel
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stressed, and stress never allows you to think and take action and move forward
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because it's a contraction energy, right?
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So if we go into that memory and we use the technique, their
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brain will give me what it needs.
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So what happens is we use the technique and they're like, "Oh, now this time
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mom walked in, but she didn't say anything." And I'm like, "Really?
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Cool." Yeah.
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And then we do the technique and we go back and then I say, "Now
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what's happening?" And they're like, "Well, now mom came in and sat down.
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She never sat down.
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I never saw my mom sit down in her life," right?
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Because this is all a child's perspective of a parent's life.
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Doesn't mean it's true, but their perspective is the thing
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that's gonna drive their brain to believe that's all there is.
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It's gonna give them that little corner of focus in their mind
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that creates a whole life.
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Yeah.
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That's so funny, 'cause as a parent, you, you try and do so many good
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things for your kids and teach them, you know, the right way and, and the
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way forward, and they always remember that one thing that you really
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didn't want to, them to remember.
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Exactly.
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Whether it was an argument or if it was just a point you made 'cause
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it was, you were in the moment.
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But, uh, 'cause it's so funny, my kids are in college now and, and sometimes
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they'll go, "Oh, I remember when you told me this." I'm like, "I said that?
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That's horrible." "Don't remember that.
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What about all the good things I told you?"
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That's right.
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Parenting is so awesome because it gives us that other perspective of
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what it's like to be the parent.
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But you know, the child brain is so developing that they really
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only remember the worst parts, and that's how we are when we look
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back at our par- at our parents.
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We'll be like, "Gosh, they were the most terrible parents."
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And then what happens when we start updating these memories is actually a
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flood of beautiful memories come back.
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I remember thinking, you know, "Oh, my dad was the worst person in the world," and
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I had like five negative memories, and as soon as I cleared those up, I was like,
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"How could I ever think that about him?
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I just forgot all the good stuff." So our brain is trained to forget
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things and also to remember things, and what we can retrain it to is
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remember all the beautiful things and forget the negative things.
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They really aren't helping us for it to not happen again.
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Negative things don't help us to prevent things from happening.
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It actually focuses us so that we see it happening more and
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more, and that's a pattern.
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I love this.
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So you start off with kind of what's in your brain, because what's in
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it is all of the memories, whether they're true or false or just the
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00:16:45
child's perspective, and then we talk about subconscious storing it.
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00:16:48
So your subconscious is just storing all this stuff just like it's keeping
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00:16:52
us alive, whether we want it to or not.
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00:16:55
Yeah, so all those memories.
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00:16:57
I love this.
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00:16:58
And then when you… reconsolidation with your memories, that's what you're
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00:17:01
working with people when they go back to the memory and they see it.
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00:17:04
How do you help them actually change it?
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00:17:06
So the technique is to do a very opposite and empowering emotion.
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00:17:12
So if a person is afraid… So we'll just say for procrastination,
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00:17:16
they're afraid to raise their rates or raise their prices, okay?
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00:17:20
So then the fear is something in the future that, you know, people are
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00:17:25
gonna think this bad thing about them.
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00:17:27
Well, what, where did they learn that people could think a bad
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00:17:30
thing about them, whatever that is?
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00:17:31
Or let's make it more specific, that they all think they're greedy.
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00:17:35
Mm-hmm.
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00:17:35
So then in the memory, where did you learn about greed?
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00:17:38
Oh, my dad never took us out to eat and he always did this, this, or
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00:17:43
this, so now we know what greed is like, or my dad talked about somebody.
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00:17:47
We know about greed, right?
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00:17:49
So in that memory, their own… We need the opposite and more empowering for them.
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00:17:54
Mm-hmm.
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00:17:54
'Cause this has to be curated to exactly what their experience is.
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00:17:59
I can say, let's think about a dog, and I could feel all wonderful, but
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00:18:03
they could be feeling like, "I got bit by a dog. I'm scared to death."
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00:18:06
So I really need to find out what is in their brain that's gonna be the opposite.
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00:18:11
So then that's what I ask, like, "Well, what's the opposite of
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00:18:13
greedy?" They might say generosity, and I'm like, "Well, when's a time
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00:18:16
that you experienced generosity?"
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00:18:20
So that's the opposite emotion that we use, and when we use an opposite emotion,
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00:18:23
the brain will automatically update.
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00:18:25
Have you ever been to a restaurant you love, you went
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00:18:28
one time and then you hated it?
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00:18:30
Oh.
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00:18:30
And you're like, "That's the worst restaurant." Your brain
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00:18:33
updated it for negative.
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00:18:34
Ah.
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00:18:35
Well, we can use it the same way, right?
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00:18:39
We forgot all of the good things.
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00:18:41
I love that.
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00:18:42
I love that.
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00:18:43
So how do you use it to activate, like, the motivation?
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00:18:46
'Cause, you know, there are some things that we wanna do, but we just can't bring
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00:18:49
ourselves to do it for whatever reason.
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00:18:51
It can be fear, it can be- Yeah … oh, it's gonna be too hard,
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00:18:54
or people are gonna say something, or lots of different reasons.
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00:18:58
So how do we kind of turn that around?
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00:19:01
Okay, awesome.
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00:19:02
Let's go back to the greed and the generosity.
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00:19:05
So we toggle back and forth between them, and then they'll give me things.
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00:19:08
Yeah.
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00:19:08
They'll be like, "Oh, now my dad's talking about this person giving them something,"
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00:19:12
or, "My dad is all of a sudden, like, bringing us home presents," or something.
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00:19:16
Their brain will… It'll just automatically create something as long as
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00:19:20
we have a strong enough positive emotion.
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00:19:23
Now, my belief is that all children are born innocent and they're
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00:19:28
born very naturally motivated.
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00:19:30
Have you ever seen a child wanna play?
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00:19:32
Where did they learn to stop being that way?
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00:19:35
Parents, siblings, friends, teachers, right?
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00:19:40
Yeah.
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00:19:40
So it's the memory.
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00:19:42
The motivation is always there.
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00:19:45
You'll just feel like a kid again.
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00:19:46
You'll be like, "No, I want to do it," because whatever stopped you from
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00:19:51
having that natural motivation is gone.
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00:19:54
It's not a focal point.
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00:19:56
The brain isn't retriggering it, as Kirsten so wisely said earlier.
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00:20:00
Like, it's just triggering.
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00:20:02
So it's already there.
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00:20:04
Just like love and peace and joy, they're all a natural
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00:20:08
part of a child's development.
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00:20:10
What stops it?
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00:20:13
Yeah, the, my mom always used to say, "Can we bottle that?" You know, the
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00:20:17
energy that kids- Yes … just have.
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00:20:18
They don't, they, they don't stop.
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00:20:19
They just keep going, going, going, going till they finally sit and fall asleep.
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00:20:24
Exactly.
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00:20:24
It's your nature.
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00:20:26
So what has ever stopped you from having that natural energy?
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00:20:31
Sit still.
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00:20:33
Quit moving.
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00:20:34
You're not allowed to talk, you're in school.
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00:20:36
Like, there's so many things that little children should never be
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00:20:40
prevented from doing because they'll grow up and be these miserable,
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00:20:44
anxious, sad, stressed out adults.
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00:20:46
And parents don't realize that we're teaching our children by
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00:20:50
how we act, not by what we say.
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00:20:53
So true.
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00:20:53
So do you work with your clients one-on-one?
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00:20:55
Do you have programs?
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00:20:56
How do you work with people?
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00:20:58
I guess it's probably one-on-one since it's very personalized, isn't it?
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00:21:01
That's kind of the model I've had so far.
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00:21:04
I've struggled with that a little bit.
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00:21:06
How can I scale this?
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00:21:07
And someone was saying that, like, "Well, that's really hard to scale one-on-one."
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00:21:10
And I said, "Well, when you get busy enough you just raise your rates."
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00:21:13
Like, I'm not gonna stress myself out.
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00:21:15
Yeah.
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00:21:15
I'm just gonna be priced at a higher value and, you know, hopefully people
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00:21:22
that really value that can do that, and other people can- Off- I can offer, like,
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00:21:28
free resources or things that they can access, but not my personal time as much.
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00:21:34
How many sessions does someone normally have with you to move
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00:21:37
past these types of things?
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00:21:40
They're gonna see results so quickly.
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00:21:42
So I was working with this one woman who she's very creative, and she had
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00:21:49
18 things on her list to get done, and we did this memory reconsolidation.
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00:21:53
And I d- I wasn't really sure, 'cause it is an experiment, right?
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00:21:55
We have got to experiment with your brain on what works for
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00:21:58
you, and then you're able to take this on and do it for yourself.
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00:22:03
I don't wanna be the coach that's like, "I have to have for the rest
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00:22:05
of my life." I want to teach you so that you are completely empowered,
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00:22:10
not that you're gonna know everything in your subconscious, and sometimes
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00:22:13
you'll want that little update.
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00:22:14
But I just feel that's super, like I wouldn't give up what I
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00:22:18
can do for myself for $10 million.
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00:22:21
If someone was like, "You have to go back there and be the complete victim of
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00:22:24
what's going on in your life and not have any idea how to transform yourself from
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00:22:28
the inside," I'd say that's not worth it.
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00:22:31
Right.
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00:22:31
Right?
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00:22:32
So she had a list of 18 things.
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00:22:36
We did the memory reconsolidation.
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00:22:37
I'm like, "Well, let's experiment, see how it works." She comes up, she's like,
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00:22:40
"Well, I got 17 things off my list done." I'm like, "Really?" That was one week.
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00:22:45
So it just depends.
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00:22:47
There's so many variables.
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00:22:48
I like to have six months.
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00:22:50
I think that gives them not only the ability to really start seeing programs,
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00:22:55
their own programs, but they'll come to me and they'll be like, "Oh my
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00:22:58
goodness, I noticed my daughter had this program, and I was able to help her
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00:23:03
through it," and, "My boss said this and I realized it wasn't about me, it was
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00:23:07
this program, and so it didn't feel…
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00:23:09
I didn't get defensive or I didn't have this," or, you know, "I was on this
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00:23:13
date and all of a sudden he said this thing that usually would make me get up
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00:23:18
and leave and like put up a block and all these boundaries that I gotta set
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00:23:22
to keep him away from me, and this time I was like, 'Hey, we can be friends,'
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00:23:25
but foundationally we're different."
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00:23:27
It varies, but I think six months is a really good way to start not only
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00:23:32
accessing like all these patterns in your brain, but redirecting them
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00:23:36
and you being able to help yourself.
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00:23:37
Yeah.
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00:23:37
That's amazing because I think we've got a, a client and a friend who
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00:23:41
she helps people… For example, my ankle was bothering me and
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00:23:45
she's like, "It's not your ankle."
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00:23:46
'Cause I kept thinking, well, I kind of rolled it one time.
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00:23:49
And she's like, "It's not your ankle. It's this muscle here in your leg." And when we
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00:23:52
started working on that muscle, holy cow.
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00:23:54
I was like, oh my gosh, it hurt.
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00:23:55
But within just a few times of doing that exercise, my ankle was no longer swollen.
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00:24:00
It was gone.
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00:24:01
Mm-hmm.
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00:24:01
And so that's one of her goals is to really teach her clients how
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00:24:05
to do these things for themselves, which I think is so empowering.
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00:24:08
I love that you do that.
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00:24:09
And the cool thing is you'll never run out of clients because happy
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00:24:12
successful clients will keep telling people about you, and so you'll stay
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00:24:15
busy, and I think that's amazing.
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00:24:19
Yes, thank you very much.
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00:24:21
Good stuff.
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00:24:22
Well, Tammy, you are obviously making some amazing things happen in the world, and
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00:24:26
helping people move forward is a gift.
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00:24:29
So I know there are people listening who are saying, "Oh my gosh, I need
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00:24:32
to reach out to her. Where is she? How can I get ahold of her?" So what is
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00:24:35
the best way for them to reach out?
Speaker:
00:24:37
So Tammy A. Magnuson on Facebook.
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00:24:40
I'm typically on there the most, and obviously I get the notifications
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00:24:45
for if somebody does reach out to me.
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00:24:47
I post a lot of content that hopefully helps people as well,
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00:24:50
and that's probably the best place.
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00:24:54
Awesome.
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00:24:55
Love it.
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00:24:55
Fantastic.
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00:24:56
Well, Tammy, thank you so much for joining us today.
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00:24:58
This has been so fun and, and it's been so motivational.
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00:25:03
Yes.
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00:25:04
Good.
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00:25:04
Yeah, it just makes you think, "Ugh, I can be an optimist. You know, I
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00:25:08
don't have to worry about all those things," so I have somebody like Tammy
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00:25:11
who can help me work through them.
Speaker:
00:25:12
So we are grateful that you are here today, and thank you for joining us.
Speaker:
00:25:16
Thank you so very much.
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00:25:17
I'm very grateful to be able to share this with anybody that it's gonna
Speaker:
00:25:21
help, and I appreciate you both.
Speaker:
00:25:24
Thank you.
Speaker:
00:25:24
Thanks for listening to the Six Figure Business Mastery Podcast.
Speaker:
00:25:27
If you enjoyed listening to this episode and you are ready to leverage
Speaker:
00:25:30
video marketing on all online platforms or maybe even start your own video
Speaker:
00:25:34
podcast, then you need to check out the done-for-you and done-with-you program
Speaker:
00:25:39
at themarketingvaadvantage.com and take your business to the next level.