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111 | Crash course on why and how to start a mailing list
Episode 111 • 24th September 2026 • Savvy Offer Hub • Ieva Laicane
00:00:00 00:17:21

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Do you really need a mailing list? Who is actually reading emails anymore? And what are you even supposed to send when you don't have a huge business with constant updates?

If you've been asking yourself these questions, this episode is for you.

📌Get started with my favorite email marketing software MailerLite FOR FREE

📢 Ready to finally plan, create and launch your offer? Get instant access to Your Product Launch Lab and get your product started!

In this episode of the Savvy Offer Hub Podcast, we're talking about why email marketing is still one of the most valuable tools you can have in your online business - whether you're just getting started or you've already been in business for years.

We'll look at why having a direct connection with your audience matters, how to start growing your mailing list with free offers, and what you actually need to set up from the beginning so you don't make email marketing more complicated than it needs to be.

Inside this episode, we're covering:

  • Why you should have a mailing list no matter where you are in your business journey
  • Why email marketing has stayed relevant while so many platforms and trends have disappeared
  • Why having a small mailing list is still valuable
  • How to use free offers to grow your mailing list
  • How experimenting with different freebies can help you understand what your audience actually wants
  • The email marketing platform I personally use and recommend for beginners
  • Why you should create a welcome email sequence as soon as possible
  • How to stay consistent with email marketing without constantly creating new content
  • What you can actually write about when you feel like you have "nothing to say"

Whether you have zero subscribers, a tiny list, or you've been collecting subscribers for years without really knowing what to do with them, this episode will help you rethink email marketing and start treating your mailing list as an important part of your business.

Because you don't need a huge audience or a complicated email strategy to get started. You just need to start building that direct connection with the people who are interested in what you have to say.

CONNECT AND LEARN MORE

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