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Need to Know-Dr Nsenga Burton EXPOSES the Truth About Election Fallout
Episode 187 • 14th November 2024 • TonyTidbit: A Black Executive Perspective • TonyTidbit ™
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Episode Audio Link: https://podcast.ablackexec.com/episode/Need to Know-Dr Nsenga Burton EXPOSES the Truth About Election Fallout

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In this episode of 'Need to Know,' Dr. Nsenga Burton explores the dominant narrative that Democratic messaging failed in the recent U.S. presidential election. As a communications expert, Dr. Burton argues against the notion that better messaging could have swayed voters from supporting a controversial Republican candidate. She highlights the candidate's numerous documented flaws and problematic behaviors and emphasizes that voters had ample information. Dr. Burton calls for honest conversations about the true motivations behind voting choices. Tune in for a critical discussion on political narratives and the implications for future elections.

▶︎ In This Episode

00:00: Introduction to Need to Know with Dr. Nsenga Burton

00:20: Election Fallout and Dominant Narratives

01:05: Critique of Messaging and Political Figures

03:36: Reflection on Past Presidency and Current Issues

04:42: The Role of Messaging in Politics

06:49: Concluding Thoughts and Future Outlook

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Transcripts

BEP Narrator:

A black executive perspective now presents need to know

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with the award winning hyphenated Dr.

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Nsenga Burton.

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Dr.

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Burton, what do we need to know?

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Dr. Nsenga Burton: Good afternoon

and welcome to need to know with Dr.

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Nsenga Burton.

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I am Dr.

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Nsenga Burton.

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It's good to see you today.

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Today I want to talk about some of

the fallout from the election, the U.

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S.

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presidential election.

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One of which is, um, this Narrative

that is floating and becoming

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a dominant narrative, which

means it's pervasive, right?

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It's, it's becoming 1 of the

narratives that you're hearing

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not only all over media, but also

regurgitated or regurgitated by people

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out in the community in the world.

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And this, this narrative that

the Democrats lost because of

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messaging, I just wanted to say,

as someone who is a communications

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expert, you really don't need.

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Messaging, um, to go against someone

like our, you know, president elect.

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Right?

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And so I'm not saying you don't need

messaging, but this messaging like this

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idea that was somehow Democrats should be

working over time to siphon off, you know,

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you know, you know, people who are kind of

white supremacy light is preposterous is

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preposterous and the idea that, you know,

Um, there was some messaging that needed

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to happen that didn't happen to reach

the people that needed to be reached.

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We have an insurrectionist,

which I call a treasonist.

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You know, people who are part of

some insurrections are typically

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called treasonous, right?

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But we have an insurrectionist,

a convicted felon, a

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convicted rapist, right?

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Sexual abatter or abuser.

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Someone who does not pay his debts, right?

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Someone who Uh, rebels against, uh,

just policies, you know, whether it's

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keeping documents that you're not

supposed to have, you know, whether

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it's, you know, disclosing taxes,

whether it's disclosing health issues

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or whatever, we have all of that.

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Um, we have someone who

is, uh, perverted, right?

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You know, was caught on camera

simulating a sexual act.

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Right, the day before the election,

we have someone who has been accused

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of battering and raping his 1st

wife, which she wrote in her book,

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her, her biography, autobiography.

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Um, and so I'm like, I don't really

understand what messaging, you know,

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someone who's xenophobic, someone who

wants to deport people who are not

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here, even though he's married to an

immigrant, someone who wants everybody

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to speak English, even though he's

married to an immigrant, who doesn't

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really speak English that well.

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Um, someone who is best friends with, in

cahoots with, whatever you want to say,

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has a strong relationship with, um, Putin

and North Korea, who are our sworn and

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mortal enemies, you know, for anybody

who's been in the service, you know, we

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just celebrate a Veterans Day, how anyone

who served, um, this country can vote

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for someone who called veterans losers,

uh, who defiled the name of John McCain.

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Uh, who, you know, I think, you know, he

was problematic, but a stand up guy for

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the most part, at least when it counted.

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Right?

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Um, and who also, you know, serve

his country, whether you like him

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or not, like, serve this country.

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Um, you know, I just don't understand

what messaging people are looking for.

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Like, what does it, what would it take

for you to look at all of those things,

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which are actually factual, right?

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They're factual.

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These are things that we know.

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And we have the first presidency,

which was terrible, which

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people seem to have forgotten.

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You were in like, in your

houses for 2 years, which was

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preventable over a 1M people died.

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The economy was in the

toilet when he left.

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You all keep talking about, you know,

oh, he, you know, he connected because

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he kept talking about the economy.

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Did you all forget 2016 to 2020

what the economy looked like?

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Did you forget about the joblessness?

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Did you forget about that?

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Um, you know, so I just wanted

to say today on need to know.

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Sometimes you need to know

what you already know.

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And that is the information that

you have in front of you so that

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you can make a good decision and

I'm not I've said this before.

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I'm not anti Republican.

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I've said that we need more parties

because we have actually outgrown the

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Republican and the Democratic Party.

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I believe that 3rd party, I think

is essential is necessary, but you

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have to take the time to build it

and you can't pretend that 1 exists

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when the stakes are this high.

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You just have to take

the time to build it.

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Um, and then.

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But this Republican, this person.

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So I need people to stop pretending

that we needed to do something

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different with messaging.

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And I'm talking about black women, women,

all these people who are working, um,

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uh, against this current, you know,

presidency, this potential presidency,

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um, and working in favor of Kamala Harris.

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And I've said this too, it

doesn't matter who she is.

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She could have been, uh, A piece of wood,

she could have been an inanimate object,

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um, how people wrap their brains around

voting for this, this particular person.

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I will never understand.

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I don't think there's any messaging

that could have gotten you to not do it.

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I mean, and then hearing

all this misinformation and

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disinformation post election.

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Oh, you know, I'm, I just think

he's going to do a better job

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with Israel and Palestine.

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Okay.

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Because he did a great job before.

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You remember that?

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Oh, you don't go back and

look at what happened before.

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Oh, oh, the Ukraine.

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Somebody even had the

audacity to say the Ukraine.

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I think he's going to solve that problem.

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I see.

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Yeah.

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Ukraine is going to be a

tourist destination because

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his buddy is over there.

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And North Korea soldiers got over there.

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4 weeks ago.

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If you read the news or watch the

news or read, um, for comprehension.

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Um, so you think they're just over there

chilling, just waiting to help Ukraine.

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Like, when okay, so, I mean, the things

that I have heard people say, oh, is

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the economy when he drove us into the

economy, I mean, to a recession and

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added so much to the federal deficit

more than any other president before him.

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All right, so, you know, all

of this stuff, I just have

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to say that there is nothing.

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There is no messaging that could have

stopped people who voted for him, knowing

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everything that they know about him.

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So just own it.

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Just say I'm a, I'm a, I'm a racist.

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I'm a say, I don't want

a woman to be president.

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I don't want a black

woman to be president.

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I don't like black people.

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Um, I, you know, I don't want women

to have rights over their bodies.

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Just, just say what it is, but

stop pretending like there was

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something else that could have

been said or done to stop you.

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Um, from voting Republican, you know,

we're going to have to live with this.

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All of us are going to

have to live with this.

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And, you know, just like the last

time when people were like, I mean,

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I didn't see this coming, you didn't

see the pandemic coming because

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the whole world saw the pandemic

coming, who, uh, World Health

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Organization saw the pandemic coming.

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The CDC saw the pandemic coming and

we didn't do anything about it because

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the president thought it was going to

be a bad public relations nightmare.

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So he was just gonna pretend

like it didn't happen.

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And you know, all of those things

that happened, um, subsequently.

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So yeah, sometimes you need

to know what you already know.

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You already have the information.

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You should have used it better.

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You should have thought

about it more critically.

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Now we are screwed.

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So I don't want to hear from anybody

what we could have done differently

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as it relates to messaging, period,

an insurrectionist, no place in the

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United States government, period,

no insurrectionists, that's it.

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And then you can add

all the other stuff on.

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All right, so miss us with that.

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So tune in next week to a black

executive perspective podcast.

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I'm Dr.

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Nsenga Burton, and I'll talk to you later.

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Bye.

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A black executive perspective.

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