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Expanding into a new Metro with DJ Kurtze of Five Star Bank
24th July 2024 • Behind the Vault • Mindspan Systems
00:00:00 00:20:27

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When big regional banks stumbled last year, many customers were left out in the cold. In this episode, we talk with DJ Kurtze, SVP and San Francisco Bay Area Regional President for Five Star Bank, about how Five Star is stepping in to fill that gap. DJ shares his firsthand experience of customer dissatisfaction and the Sacramento bank's strategic move into the Bay Area. Discover how their relationship-driven approach is winning customers in a unique competitive landscape.

This episode is a must-listen for anyone interested in the dynamics of regional banking, especially in a post-crisis environment. DJ provides valuable insights into strategic growth, customer acquisition, and expanding into markets, even if it's just down the road.


Topics we cover:

* DJ's extensive background at Wells Fargo and Signature Bank

* Five Star Bank's history and the signals that prompted their expansion into the Bay Area

* The new competitive landscape post-SVB collapse and JPMC's acquisition of First Republic

* Tactics behind Five Star's successful personal approach to banking

* The critical role of recruiting in their strategy

* Future outlook for the Bay Area and potential impacts of the CRE market


For more info:

DJ's LinkedIn profile

Five Star Bank's website

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