In this episode, Patrick Casale talks with Chris and Daisy Chavers, an incredibly talented husband-and-wife duo behind Red Rabbit Tattoo, whose journey epitomizes what it means to persevere through a catastrophic disaster.

From losing their Asheville tattoo shop to Hurricane Helene, to reestablishing roots in Savannah and boldly diversifying their business, Chris and Daisy’s story is a testament to the grit behind small business ownership.

Here are 3 key takeaways:

1. Adaptability Isn’t Optional—It’s Survival: Catastrophic setbacks, like natural disasters, don’t just affect businesses—they impact entire communities and personal identities. Surviving as small business owners—and eventually thriving—requires creativity, quick pivots, and a willingness to experiment with new income streams.
2. The Entrepreneurial Journey is Unpredictable and Vulnerable: Daisy’s leap from tattooing to writing, and Chris’s foray into new ventures, highlight the importance of allowing yourself to evolve. Embracing vulnerability can unlock authentic creativity—and new opportunities you never expected.
3. Community and Connection Are Foundations for Recovery: Even in moments of loss, leaning on your network and focusing on relationships with clients, peers, and loved ones is critical. Collective resilience carries us further than going it alone.

More about Chris and Daisy:

Chris and Daisy Chavers are a husband-and-wife duo with deep roots in the tattooing world. Chris brings decades of experience to the craft, known for his precision, bold style, and deep commitment to the art of tattooing. Daisy specializes in delicate florals, fine line work, and cosmetic and paramedical tattooing, offering everything from scar camouflage to restorative procedures.

Together, they have built a reputation for excellence, creativity, and care in every piece of work they do. Now, Daisy is expanding her creative expression beyond the tattoo studio and into the world of writing. Her latest venture blends humor, heart, and hard-won wisdom—offering stories that connect, heal, and inspire.

• Instagram: @chrischavers @msdaisyink
• Red Rabbit Tattoo: Redrabbittattoo.com
• Daisy's Books and Tattoos: msdaisyink.com
• Coloring Books: pickletrainpress.com

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Thanks to Our Sponsors: The Receptionist for iPad, Alma, & All Things Private Practice — 2025 & 2026 Retreats!

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice — 2025 & 2026 Retreats

All Things Private Practice has some amazing retreat experiences coming up in 2025 and 2026.

We have two retreats in Queenstown, New Zealand. The first is for Neurodivergent Entrepreneurs from March 1st to 8th, and the second retreat, Beyond Private Practice, focuses on moving beyond one-on-one therapy and creating alternative income streams from March 15th to 22nd.

Spaces are limited, so check the links to sign up today. Doubt yourself, do it anyway!

• Neurodivergent Entrepreneurs in Queenstown, New Zealand: allthingspractice.com/new-zealand-neurodivergent
• Beyond Private Practice in Queenstown, New Zealand: allthingspractice.com/new-zealand-income-streams

Mentioned in this episode:

All Things Private Practice — 2025 & 2026 Retreats

All Things Private Practice has some amazing retreat experiences coming up in 2025 and 2026. Join us in Edinburgh, Scotland for the second Doubt Yourself, Do It Anyway Summit from July 14th to 17th, 2025! We have an incredible lineup of 12 speakers and offer 12 MBCCEs. If you're a leader or aspiring to start a group practice, join our Leadership Retreat in Chania, Crete, from September 6th to 11th. In 2026, we have two retreats in Queenstown, New Zealand. The first is for Neurodivergent Entrepreneurs from March 1st to 8th, and the second retreat, Beyond Private Practice, focuses on moving beyond one-on-one therapy and creating alternative income streams from March 15th to 22nd. Spaces are limited, so check the links to sign up today. Doubt yourself, do it anyway! Doubt Yourself, Do It Anyway Summit in Scotland: https://www.empoweredescapes.com/scotland-july-2025-summit Leadership Retreat in Chania, Crete: https://www.empoweredescapes.com/greece-retreat-2025 Neurodivergent Entrepreneurs in Queenstown, New Zealand: https://www.allthingspractice.com/new-zealand-neurodivergent Beyond Private Practice in Queenstown, New Zealand: https://www.allthingspractice.com/new-zealand-income-streams

Alma

I want to thank Alma for sponsoring this episode. Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

The Receptionist for iPad

I want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.