There's an idea I've been sitting on for a long time, and I kept dismissing it, because you're really not supposed to be able to do this. You're not supposed to say you can build a business around something that feels completely playful, something you thoroughly enjoy, something that, if somebody else had the guts to build it first, you'd say yes to before they finished the pitch.

But as an entrepreneur, you already know the tell. The thing you most want to build is often the exact thing the world is waiting for you to build.

This week I stopped dismissing it.

In this episode: what I'm finally putting together, the reason most people kill ideas like this in their own heads before they ever take a step, and one question I want you to sit with until next week.

If it lands, CoachReg.net (click the conversation button).

Newsletter: coachreg.beehiiv.com.

Hey, it's Coach Reg.

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Gonna try a little bit

of a different format.

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Here I am standing in my kitchen,

getting dinner ready and I

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thought, , these are musings for me.

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And so I had a thought and I

wanted to share it, and it's gonna

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be the subject matter of this

week's newsletter and podcast.

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So I've been having a conversation.

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With a couple people and I've been

kicking around an idea, and it's

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based on what I talked about last

week and it, what I mentioned was

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what I set from stage in 2003.

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And it was related to, I wanna spend as

much time as I can on a golf course and

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spent as much time as I can with Arlene.

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And so that sparked, a lot of,

response, which is always great.

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but what was interesting was I

heard from completely new people

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that, I haven't heard from before.

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Now I know many of 'em, and so I

appreciated 'em, reaching out to me.

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But it was interesting that

that subject matter sparked

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some new responses from people.

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And so building on that.

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I've been thinking about this for a

long time and I've been dismissing

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it because you're really not

supposed to be able to do this.

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But I'm very seriously putting together

what I would consider something that

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I would be interested in joining.

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If somebody offered this to me, I'd

be really, really tempted to join it.

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And as an entrepreneur, you know

that often the thing that you want

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to build is the thing that the

world is waiting for you to build.

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So I am putting together a group.

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It's loosely called The Clubhouse,

and it is going to be about golf.

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It's going to be about travel, it's going

to be about conversations, and it's going

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to be about performance and identity

and what lights you up, what dims you.

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All the things that I talk about.

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It's gonna focus in on the big

questions like what do you want?

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Why is that important?

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Things that I like talking about in.

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Deep conversation with friends and

colleagues, things that I enjoy

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writing about, things I love studying,

things that I work on for myself.

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And I would want to be part of a group

that was what I would call casual

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golfers who are serious about the

game, who, are capable of shooting.

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A score below 80, and then sometimes

shooting a score above 100, but who

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are unabashedly in love with the game.

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And use the game as a mechanism for

conversation, as a mechanism for exercise,

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as a mechanism for being in nature.

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A mechanism for connection,

a mechanism as a mirror.

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All kinds of ways.

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Competition performing . Golf is

just that kind of sport for me.

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And being connected to people

that are obsessed about the game,

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are obsessed about freedom, are

obsessed about personal growth.

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Deeper things and not so much to,

Hey, let's get away with our buddies

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and, drink our way into, oblivion.

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That's, that's not the type of person

I'm after, but who really wants to, get

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deeply connected with themselves, , deeply

connected to others, and put together.

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Live through experiences that are

filtered through the game of golf and

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played on some really nice golf courses.

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Having nice meals and having conversations

that push you forward in life.

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That's what I'm looking to build.

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I've already got a number of people

in mind that I'm gonna invite to this.

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I'm gonna start with six, and

then I'm gonna move to 12.

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And it's gonna be about putting

things together and just

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seeing what this looks like.

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I'm not tied to any particular model.

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I have an idea, but I believe that

putting people together and coming up

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with kind of a mutual or collaborative,

this is what it could look like.

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And , having people build it with me.

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And so you're not really supposed to

be able to say that you can build a

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business around something that you

thoroughly enjoy, something that

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feels completely playful, , that

could it really support you?

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Could it really be profitable?

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would people be willing to say

yes to something like this?

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And the answer, I believe is yes.

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That's what I'm pursuing.

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That's what I'm excited about, and if I

don't reach out to you or you want me to

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reach out to you, I want to hear from you.

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Let me know.

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Hey, that is definitely

something I'd be interested in.

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Let me know more.

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Speaker 12: Go to coach reg.net,

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click the conversation button.

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thanks for tuning in.

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Thanks for listening . I

hope it's useful to you.

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We'll talk to you next week.