🎙️ In the Season 2 finale, Damien Fahey and Sam Cherry lay out a practical, no-nonsense roadmap for selling your business.

Quick insights:

🔹 Start early — the ideal prep window can range from three months to three years. The earlier you begin planning, the more time you have to tidy up your numbers, build systems, and lift your valuation.

🔹 Commit and stay responsive — once you decide to sell, stay engaged with your broker and advisors. Responsiveness keeps momentum high and signals to buyers that you’re serious.

🔹 Keep trading strong — don’t take your foot off the gas once you’ve decided to list. Buyers value growth and consistency, not businesses that stall before market.

🔹 Systemise and document — build processes and structures so the business can run without you. The less dependent it is on the owner, the lower the risk — and the higher the multiple.

🎧 Whether you’re planning to sell soon or simply preparing for the future, this episode gives you a clear, actionable plan to maximise value and minimise stress.