Differentiating in Data Protection
Episode 22 • 7th June 2024 • Hindsight • Kanhai Kapadia
00:00:00 00:42:28

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Visit the episode page for a 1-2 min. overview of the episode, our analysis of the strategic management takeaways within, and for an improved podcast listening experience.

About the Guest

Spencer Kupferman is CEO of PKWARE, an end-to-end data security platform that gives organizations a way to protect data on endpoints, cloud systems, and on-premise infrastructure. 

 To learn more about the company, go to https://www.pkware.com/ 

Inside the Episode

in this episode Spencer talks about the crowded state of cybersecurity market, how PKWARE is staying focused from a product and go-to-market standpoint, and thereby differentiating in a market where demand is high, but supply is even higher. Spencer leaves with some great advice on how organizations should handle their weaknesses. 

Topics by Timestamp

1:32 – Spencer’s journey to becoming CEO 

11:16 – Differentiating in the crowded Cybersecurity market 

18:18 – On leveraging channel sales to increase distribution 

27:17 – Product Features: To build or not to build 

37:59 – Hindsight: focus on strengths, forget fixing weaknesses 

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