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Turning Marketing into an Economic Contributor with Nexxen CMO Ben Kaplan
Episode 10 • 14th September 2026 • Adtech Marketing Podcast • Joe Zappa
00:00:00 00:37:52

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Nexxen CMO Ben Kaplan joins the pod IRL from New York City to discuss crafting a full-funnel b2b marketing program that drives both awareness and pipeline, rooting a story in unique data and media, and fostering a positive relationship with the CEO and CFO.

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